Tuesday, December 31, 2019

Australopithecus Facts and Figures

Name: Australopithecus (Greek for southern ape); pronounced AW-strah-low-pih-THECK-usHabitat: Plains of AfricaHistorical Epoch: Late Pliocene-Early Pleistocene (4 to 2 million years ago)Size and Weight: Varies by species; mostly about four feet tall and 50 to 75 poundsDiet: Mostly herbivorousDistinguishing Characteristics: Bipedal posture; relatively large brain About Australopithecus Although theres always the possibility that a stunning new fossil discovery will upset the hominid apple cart, for now, paleontologists agree that the prehistoric primate Australopithecus was immediately ancestral to genus Homo, which today is represented by only a single species, Homo sapiens. (Paleontologists have yet to pin down the exact time when the genus Homo first evolved from Australopithecus; the best guess is that Homo habilis derived from a population of Australopithecus in Africa about two million years ago.) The two most important species of Australopithecus were A. afarensis, named after the Afar region of Ethiopia, and A. africanus, which was discovered in South Africa. Dating to about 3.5 million years ago, A. afarensis was about the size of a grade-schooler; its human-like traits included a bipedal posture and a brain slightly bigger than a chimpanzees, but it still possessed a distinctly chimp-like face. (The most famous specimen of A. afarensis is the famous Lucy.) A. africanus appeared on the scene a few hundred thousand years later; it was similar in most ways to its immediate ancestor, although slightly bigger and better adapted to a plains lifestyle. A third species of Australopithecus, A. robustus, was so much bigger than these other two species (with a bigger brain as well) that its now usually assigned to its own genus, Paranthropus. One of the most controversial aspects of the various species of Australopithecus is their presumed diets, which are related intimately to their use (or non-use) of primitive tools. For years, paleontologists assumed that Australopithecus subsisted mostly on nuts, fruits, and hard-to-digest tubers, as evidenced by the shape of their teeth (and the wear on tooth enamel). But then researchers discovered evidence of animal butchering and consumption, dating to about 2.6 and 3.4 million years ago, in Ethiopia, demonstrating that some species of Australopithecus may have supplemented their plant diets with small servings of meat—and may (emphasis on the may) have used stone tools to kill their prey. However, its important not to overstate the extent to which Australopithecus was similar to modern humans. The fact is that the brains of A. afarensis and A. africanus were only about a third the size of those of Homo sapiens, and theres no convincing evidence, aside from the circumstantial details cited above, that these hominids were capable of using tools (though some paleontologists have made this claim for A. africanus). In fact, Australopithecus seems to have occupied a place fairly far down on the Pliocene food chain, with numerous individuals succumbing to predation by the meat-eating megafauna mammals of their African habitat.

Sunday, December 22, 2019

The Human Rights Of The United States - 768 Words

From the beginning of time the excessive desire for money and power of the few has led to stepping on and taking away the basic human rights of the masses. From the slaves of the ancient days to the under paid of today. The working man has hungered not just to live pay check to pay check, but to live comfortably after putting in a good days work. To be able to go to the hospital over work related and non-work related injuries without spending the rest of their lives in debt. To work in decent conditions where the demand for speed and mass production is set at a reasonable pace. In the meat industry it has been a century long war to win basic human rights. In the 1950’s butchers and slaughterhouse workers made decent wages that could support their families. Things shifted when companies started getting too big wanting larger and larger profits with lower and lower production costs. The worker is then treated the same as the animal to be slaughtered. In order to affect change th e working masses organized. Uniting under one cause against the evil of corporate greed. When cattle first came to America with the Europeans it was a simpler time. The cattle were set lose to graze in the forests and slaughtered as needed. In the 1800’s livestock started becoming more and more domesticated. They were breed, raised to work the fields, and sold or traded as needed with the local community. As town populations grew larger so did the need for commercial butchers. Cows were slaughtered asShow MoreRelatedThe United States And Human Rights Violations Essay1901 Words   |  8 Pages argue that the United States fails to encompass moral values by supporting anti-democratic ideals, so that they can increase their militaristic presence and protect economic interests in the world. Since the last century, the U.S has used the power of evil governments to slightly expand the presence of their military and ensure the safety of commercial interests. From Cuba in the early 20th century to numerous Middle Eastern countries in the 21st century, the case has been evident that the US willRead More The United States, the United Nations, and Global Human Rights4796 Words   |  20 PagesThe United States Positioning as a World Superpower: Its Subsequent Influence in the United Nations and Views Regarding Human Rights â€Å"America stands at this moment at the summit of the world.† -Winston Churchill, 1945 As World War II came to a close, a new need for an international peacekeeping organization became apparent in order to maintain peaceful relations among nations in the post-World War II era. 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These prisoners of war were later referred to as enemy combatantsRead MoreThe Prison Of The United States : An Odd Form Of Protection Of Human Rights1658 Words   |  7 PagesTitle: The Prison Industry in the United States: An Odd Form of Protection of Human Rights Name: Yi Jia SID: 1466752 As a nation that constantly alleges its irreplaceable position in the world that with obligation to protect human rights, United States has finally â€Å"fulfilled† their promise to the inmates in prison in 2009. Since the overcrowding prison population far exceeded the designed prison scale, three federal judges from Supreme Court dubbed perhaps the most radical injunctionRead MoreWomen Of The United States And The World Is Violating A Person s Human Rights1364 Words   |  6 Pages Over the year the United States and the world was and still is violating a person’s human rights. For century’s women, African Americans, gays, and lesbians were the grunt of such unfair treatment. 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When Obama took office, he vowed toRead MoreUnited States Of Americ A Human Rights Defender For A Long Time Around The Global785 Words   |  4 Pages The United States of America had been known as a human rights defender for a long time around the global, but with the brutal torture actions performed by the Central Intelligence Agency, human rights that the America defended for so long seems to be questionable. Is it ok to violate international/ US laws as long as it benefits us? Moreover, does the so-called â€Å"enhanced† interrogation as effective as the CIA claims which helped gather valuable information from detainees that successfully help stoppedRead MoreCEDAW Essay1131 Words   |  5 PagesCEDAW, the international community has made significant progress towards the global normalization of human rights and the internalization of human rights laws into domestic policies and norms. Alongside the development of Human Rights, CEDAW has grown from a weak and largely unenforceable document into a widely-accepted international framework for the protection and advancement of women and women’s rights. Rather than act ing as a strict enforcer of hard-law, CEDAW acts more so as a universal set of guidelines

Saturday, December 14, 2019

Health Information Exchange Free Essays

An electronic health record is a patient’s medical information stored elect-ronically instead of on paper. The concept has been around since the 1960s. Improvement of patient medical care was and is the catalyst for the electronic health record. We will write a custom essay sample on Health Information Exchange or any similar topic only for you Order Now There are several advantages to using electronic health records. For instance, access to patient medical records is not limited to the location of the paper chart, but is available at the patient point of care. The health care provider has up-to-date information regarding every aspect of the patients medical history. Including test results, medications, allergy information, ect. All of which are crucial for making informed medical decisions. Patient safety and better patient care are also advantages of the electronic health record. Illegible handwritten notes, orders, and prescriptions has been eliminated with the EHR. Now, reports to specialists or patients are comprehensible, professional, and easy to create. And because of the availability of more thorough clinical information, improved patient care is inevitable. Another advantage to the EHR is efficiency and financial savings. The elimination of paper charts alone can greatly reduce the costs of storage and retrieval for these charts. Another major source of growth in healthcare costs comes from medical imaging. Access to patients images in an EHR is an effective way to avoid duplicating expensive imaging procedures. Another cost to healthcare is the printing and mailing of checks. If all medical payment transactions were handled electronically, America could save up to $11 billion annually. For all these reasons that I have listed, I think that the advantages of Electronic Health Records far out weigh the disadvantages. The health care industry is rapidly evolving and the implementation of EHR is crucial in order for clinics and physicians to maintain extensive patient documentation to ensure that they meet†¦ How to cite Health Information Exchange, Papers

Friday, December 6, 2019

Option and Sequel free essay sample

Excel file with exhibits from the case on Moodle. Assignments MUST be submitted before class on Moodle. In class, you will have 10 minutes to present your solution, followed by a class discussion. You may want to prepare slides (max. 7) to support your presentation. â€Å"ARUNDEL PARTNERS: THE SEQUEL PROJECT† State clearly all assumptions that you make and defend their choices whenever possible. 1. Why do the principals of Arundel Partners think they can make money buying movie sequel rights? Do you expect any major film studios to be interested in the sort of arrangement described in the case? Why do the partners want to buy a portfolio of sequel rights all at once rather than negotiating film-by-film to buy each? 2. How should one translate the data in this case to structure the valuation of sequel options to tailor it for the Black-Scholes approach, to valuing Call options on a Stock with a traded market value process? In particular, what numbers should be assigned to: †¢ †¢ †¢ †¢ The â€Å"primitive asset value† underlying sequel value (on average), for a â€Å"representative† (scale adjusted) film; The exercise price for a sequel option to be executed; The relevant time horizon (maturity) of sequel options; The variance rate of the underlying asset values/returns to use for calculating the relevant Black and Scholes Call option value, of the option to produce a sequel film? In light of the assumptions made regarding the above, how much should be paid for the rights to produce the sequel for an average-scale original production? How do the computed Black-Scholes formula-based Sequel Option Values compare with more naive valuations, based on either (i) exercising ALL sequel options, or (ii) making sequels ONLY for those films in the sample which resulted in sufficient profitability of the first? You may use a risk-adjusted discount rate of 12% which applies to the relevant cash flows in the case, and a risk-free rate of 6%. We will write a custom essay sample on Option and Sequel or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page . What are the primary advantages and disadvantages of the different possible ways to estimate the value of the sequel rights? What further assistance or data would you require to refine your estimates of the rights value? 4. What problems or disagreements would you expect Arundel and a major studio to encounter in the course of a relationship like that described in the case? What contractual terms and provisions should Arundel insist on? What sort of due diligence should Arundel undertake?

Friday, November 29, 2019

Zaevon Prince Essays - United States Navy, Advertising, Marketing

Zaevon Prince Professor Dr. I. Ayafor English 102:003 18 March 2016 Rhetorical Analysis (Toulmin Analysis) The advertisement presents a wide-ranging and precise purpose, and that is to tell a stor y in order to grant the reader the broad idea of The United States Navy. Advertisements usually are designed for one reason, and that is to get the reader interested, hopeful, and even excited about the product or the organization. In this case of joining the Navy, it targeted those who hope to inspire, promote welfare to all people, and to be proud of their accomplishments. It used the story in this scenario of Dr. Grossman and how all of his accompl ishments have been due to the efforts the U.S. bestowed in him. The inclusive tenacity of this advertisement is to encourage those who are driven, have a passion, and want to find a career relatively rewarding, to join the United States Navy because all of those outlooks will be a product of what the U.S. Navy program can deliver. The author wants the r eader to believe that The U.S. N avy can supply jobs that can be rewarding , it also gives an inclusive idea about the person one could be after they finish the program. The claim in this advertisement is stated at the very end, it can be argued that it is implied in the beginning when it says that, "Sense of Community", and in subscript it says, "United States Navy 1990-1991". It gives the reader an idea that the paragraph is an indication of Dr. Grossman's experience but it does not acknowledge it until it is stated at the end. It is stated in the advertisement that because one is a product of the Navy, they are able to live out their dreams and to be the most prominent person in their field. It is not necessarily propaganda either, it does not imply that, "The Navy wants you" it gives a choice based on what the person reading it took from Dr. Grossman's story. The author wants the reader to believe that those who are driven, have a passion and seek a rewarding career should join the Navy because it states that, "It came from an organization that emphasizes respect for people and commitment larger than one's self: The United States Navy". This supports the claim because it is initiating a specific organization , can give and imply all of the things that Dr. Grossman is, and his career path. For example, when Dr. Grossman's story says that he, "is proud of his multidiscipline approach to dentistry". This is another claim that the United States Navy made him a disciplined man, and that his is also proud of his craft, which in this case is dentistry. All of these things are evidence that the United States Navy molded Dr. Grossman into what he takes pride in, how discipline he is, and the man he hopes to because of his experience. The author believes that by telling the story of Dr. Grossman, and stating that he is a man of pride, discipline and finds his career rewarding, that the person who is reading this article will take part in The United States Navy. These values are stated all throughout the advertisement, and it reaches the level of pulling the reader in using pathos, which is to make the reader feel that they can experience pride, discipline and a rewarding career . This warrants the integrity of the advertisement because it allows myself - the reader, to accept this to be true because it is based on what someone else experienced and because it happened to them, it could potentially affect me, if I were to join the Navy. It is truly convincing because of the level of detail the advertisement went into to encourage one that all of those rewards and promises are based on the integrity of the Navy. In this case anyone who reads it would not be able to determine that this is true, if it were no t based on an honest review from Dr. Grossman. The advertisement is not targeted at a specific group and or an origin of people. It is

Monday, November 25, 2019

Third Culture Kids essays

Third Culture Kids essays The 21st century will be remembered as the era of globalization. American men and women are traveling to and living in countries throughout the world, as their businesses move them from one office to another across the globe. In many cases, these businesspeople are married and are joined by their children of varying ages. According to the book The Third Culture Kid Experience by David Pollock and Ruth Van Reken, the experiences of youths who spend a significant part of their childhood living overseas are both beneficial and challenging. The authors spoke with a number of Third Culture Kid (TCK) parents about the time spent in other countries. For others who plan on going abroad or have already left, the book brings new insights and gives support knowing that one's family is not alone. It would also pay for companies to give a copy to each of its employees heading off to distant lands. For those who live in the United States, the book provides another way of looking at the impact of an increasingly global world. The authors offer this definition of the global child: A Third Culture Kid (TCK) is a person who has spent a significant part of his or her developmental years outside the parents' culture. The TCK builds relationships to all of the cultures, while not having full ownership in any. Although elements of each culture are assimilated into the TCK's life experience, the sense of belonging is in relationship to others The primary similarity between all TCKs is mobilityall Third Country Kids undergo significant change and complexity in their early years. What kind of impact will this living arrangement have on these youths in the long run' All child behaviorists recognize that boys and girls need stability and structure in the first decade of their lives. ...

Thursday, November 21, 2019

Energy Transfer in electrical circuits Research Paper

Energy Transfer in electrical circuits - Research Paper Example Home appliances and industries transform energy into other forms to a desired form. Electric circuits are utilized for these operations. Energy is not in the form of matter that can be saved. â€Å"Energy can neither be created nor it can be destroyed, it can be changed from one form to another form† (Moan & Smith, 2007). The phrase â€Å"source of energy† or â€Å"sources of energy† is a wrong phrase as energy is impossible to create. We can only alter it from one form to another form. Battery converts chemical energy to electrical energy. Battery does not generate energy. A power plant converts chemical energy of fuel to electrical energy. Fossil fuels had converted solar energy to chemical energy (Moan & Smith, 2007). An ideal energy conversion system is that that has no losses. One form or energy is converted to the other desired form without any losses. The efficacy of such a system is 100%. It means that the ratio of inputs and outputs equal 1. Practically it is impossible to have an ideal system. A practical energy conversion system does have some losses and thus the desired output is always less than the input. In power generation, internal combustion engine are only 40% efficient. 60% of the input energy is wasted as heat energy that is undesired. If a combined cyclic plant is utilized to convert energy, 80% efficiency can be achieved, as a carefully designed heat recovery system recovers most of the thermal energy that goes to waste. In the similar manner, an electric motor does not convert all the input energy to mechanical energy, some of the energy is dissipated as heat and bearing losses. An electric bulb wastes about 95% of energy, which is dissipated in the form of heat and converts only 5% of the energy to light energy (Bbc.co.uk, 2014). There is much difference in energy and power. Energy yields power. Electrical energy is the product of electrical power and time. If electrical energy is denoted

Wednesday, November 20, 2019

Waiting for Godot Assignment Example | Topics and Well Written Essays - 500 words

Waiting for Godot - Assignment Example People who are interested in seeing literary works or who are more philosophical will be seeing this drama on stage. The theatrical presentation shows the characters talking about nothingness and hoping for Godot to come who never comes. They talk just for the sake of talking and end up doing nothing. When the audiences leave the theatre, they may have the feeling of analyzing their own situations with those of Vladimir and Estragon. The alienation and feeling of nothingness that the characters undergo may be transferred to the audience. The new style of theatre dramatizing plays like Waiting for Godot that have very less story in them and a message of nothingness and human pathetic condition. This theatre appeared applicable when people face crises in their lives and can relate their lives to the story played on the stage. The theatre is much more informative about human condition. The tramps shown in the play who have nothing to do and who think about committing suicide are depictive of the human condition in today’s time of crises when people are trapped by the feeling of nothingness and they face conditions of solitude and seclusion. The tramps have no idea of time and space. Samuel Beckett’s Waiting for Godot was enough influential as people have not rejected the play as delivering some absurd story or valueless content, but they valued it as spectators and see themselves and their lives attached to the play. The second clip shows a somewhat converted version of Waiting for Godot and the story is named as Waiting for Elmo. This is a comic piece in which, two cartoon characters are waiting for Elmo and ponder over the notion that if Elmo never comes and they keep on waiting. In it, the tree starts leaving and is talking as it sees the two people waiting endlessly for Elmo who is not ready to

Monday, November 18, 2019

Christinas World by Andrew Wyeth Personal Statement

Christinas World by Andrew Wyeth - Personal Statement Example We can see that she seems to be gazing at an old farmhouse from afar. An old barn stands not far from the farm house and what looks like remnants of old picket posts can be seen near the farm house. Given that the dominant colours are tertiary and that there is visible lighting or shadowing in the painting, it can be said that the painter definitely did not apply the colours flat on his canvas and that mixing of colours was done. The light is coming from the upper right front of the painting, sensibly coming from the horizon. The noticeable shadows in the painting are shadows of the farmhouse, the barn, the little outhouse, the Christina's arms, hair and lower body. The shadows of the objects consistently fall on the lower left of the object; this coincides with the source of light coming from the upper right portion of the painting. There is a wide range of tonal contrast for this painting. Very light highlights can be seen on the grass details and the dark shadows are seen on the shadows of the farmhouse, barn and the details of the Christina's body. The painting definitely looks still and peaceful. The artist achieved this stillness by making the painting almost barren except for the girl and the structures afar. The only hint of movement in the painting is the wisps of the girl's hair which seem to be moving because of a soft breeze. In addition, the girl seems to be moving her body because her left hand looks like it's about to touch the ground What is the centre of interest in the composition How does the artist draw your attention to it The center of interest in the composition is not the scenery of the landscape but the frail girl. The artist has drawn the attention to the girl by making the presence of other objects almost unnoticed. Christina stood out in her pale pink dress in the midst of an almost repetitive color of the fields. He placed the girl in the center of the composition and the way the girl is positioned is not natural. It appears as though she is having a hard time moving her body because of the disheveled hair. The girl's frailty is very noticeable in her bony arms and shin. Mood/Emotion: What do you

Saturday, November 16, 2019

7-Eleven Underpayment Scams

7-Eleven Underpayment Scams Introduction Human lives are directed by course of actions and decisions. Whether its personal life or professional conduct, humans are bound to follow proper code of ethics. In workplace, each organisation has guided rules and practices. Employers are bound to these rules and regulations in order for any organizations to work smoothly (Schermerhorn, 2010). Sometimes the morality of business decision is challenged due to individual preference or limitations. This scenario is called an ethical dilemma whereby individuals are forced to weigh the right and wrong of their actions (Westerholm, Nilstun, Ovretveit, 2004). This essay examines impact of ethical practices and leadership in taking business decision. The organisation that is used for ethical study is 7-Eleven convenient stores in Australia. It discusses how organisations commit fraud and mock award system by underpaying staff. The Ethical Problem The shocking revelation by ABCs Four Corners in August 2015 exposed exploitations at 7-Eleven stores gives an insight on how big corporations make profit without paying legit wages. A joint Fairfax Media-ABC investigation exposed that most of these exploited staff are international students who are forced to work long hours even after their visa condition restricts them to work only 40 hours per fortnight (Ferguson, Danckert Hatch, 2015). These students are easy targets for franchise operators as they are looking for extra money to manage their expenses. It shows that entire work structure at 7-Eleven is flawed and franchisees make profit by underpaying their staff is a common practice in most stores. The head office claims that most of the franchise stores are paying legit wages and the underpayment were done by a marginal store partners. This blame game has raised a debate that who is sole responsible for this scam; the head office authority or the franchise owner. According to head office, the payrolls are monitored by franchisees and company merely provides administrative supervision. They claim that underpayment issue has nothing to do with the franchise profit sharing model and only a small number of franchisees are doing this wrong practice. But similar malpractice in multiple stores reveal that this is an organised fraud. The franchisees are trained to run their stores in a particular manner to make profits and more than dilemma it is a thoughtful unethical practice. 7-Elevens survival on employee exploitation The Fair Work Ombudsman has conducted various raids at different stores and revealed that situation has worsen over the years. The entire work structure at 7-Eleven is flawed and franchisees make profit only by underpaying their staff who are international students and work limitless hours to make up for underpayment. The reason behind students breaching visa conditions is to manage their expenses because they are underpaid and only means to recover that loss is by working extra hours. The head office is not just turning a blind eye, its a fundamental part of their business. The reality is its built on something not much different from slavery, 7-eleven insider (Ferguson, Danckert, Hatch, 2015). It is evident that these scam happens under the watch of head office management. They cannot blame the franchisees alone for this malpractice. Unscrupulous employers allow students to work more hours but threaten to report them to authorities for breaching their visa if they complain about working conditions. Employers sheets and rosters are doctored to maintain the scam (Ferguson, Danckert, Toft, 2015). Companies can easily monitor the payrolls across the stores by surprise visits and take legal actions against frauds. Following the investigations, 7-Eleven Australian office has marginalized the issue by suggesting that there are only small numbers of Franchisees who are culprit of underpaying and head office will ask them to pay penalties. The 7-Eleven chief executive Warren Wilmot said: The key factor here is that the panel will receive, review, and process any claim of underpayment, and authorise repayment where this is appropriate, The practices continuous in other forms underpayment, employees are still asked to back-pay part of their wages. Theoretical Framework The given ethical dilemma is a conflict between moral and business ethics. Loucks (1987) suggests that ethics is seen as something beyond obedience and adherence to the law. It implies an understanding of what is the good, or right, thing to do and of an internal system of beliefs and values that guide those actions. Solomon (2001 cited in Singer, 2013) argues that there is some confusion in defining exactly what constitutes ethical behaviour in an organisation. The given ethical condition poses an important questions about personal honesty and organised fraud. The virtue of honesty is crucial for personal and business ethics. The choice of practising underpayments can be explained by two ethical theories; Utilitarian perspective and Subjectivism. The Utilitarian theory holds that what an individual ought to do is to promote the maximum good for everyone i.e. the general good (Wong, 2006). The maximum good for everyone should be assessed by being neutral and thinking from multiple perspective. On the contrary, Rachel (2001 cited in Singer, 2013) states that ethical subjectivism is a theory which says that in making moral judgements, people are doing nothing more than expressing their personal desires or feelings. The 7-Eleven scam is more about personal choices of the franchisee. They are legally entitled to pay fair wages but for their personal gains they malpractice. From franchisees perspective, it is assumed that the operational structure of the store asset management doesnt make enough profits and thats one of the reasons for underpayment. Another important factor that governs this malpractice is known as Agency Theory. The theory explains that business owners and managers emphasize more on maximizing profit as they believe it as business rule (Eisenhardt, 1989). The market trend tells the morality of the practices that what is right or beneficial for business. The moral choice is sometimes explained in terms of the influence of external factors, such as the environment or influence of others. All of these may bias judgment and action by shaping a decision makers perceptions (Morell, 2004). The franchisee believe that they are just following the ideal business model that will help them in managing operational funds by underpaying staff. In business ethical dilemma, there must be prominent line between personal choices and business needs. It is important to understand that personal choices are subjective and may affect other employees of the business. Therefore while taking business decision, a leader must abide by the corporate codes of conduct. As suggested by Thakor (2003), the dividing line between law and ethics is a constantly moving one. What is legal but unethical today may well become illegal tomorrow. It is essential in this case to reflect on the stakeholders view of ethics. It criticises the agency argument that business operators must constitute their leadership that look after and protects the interest of employees. The debate between moral values and business ethics in case of dilemma is mostly resolved by Utilitarian theory. However it is also necessary to understand that business situations can change how a professional takes decision based on personal choice and corporate needs. The franchisee may imply agency argument to protect their interest but from utilitarian perspective this directly affects the interest of the employees. The core issue is the leadership that has completely failed in case of 7-Eleven scam. Firstly, head office should have eradicated this malpractice at initial level. Secondly they need to develop a business structure that promotes mutual benefits and not just agency approach. Critical Analysis The underpayment by multinational companies is just the tip of the iceberg. We need to understand the factors that contribute to these foul practices. Profit Sharing model that restricts franchisees to manage operational expenses. International students who are eager to work extra hours to manage their funds. The lack of regulators responsibilities in creating awareness and monitoring the operations. The new Chief Executive of 7-Eleven Mr Michael Smith, who replaced Mr Withers in October 2015, said the company was making significant progress towards satisfactory remediation and prevention of wage abuse (Gartrell, 2016). The issue is now facing worse where many franchise stores are out for sales because franchisees believe that they do not have enough resources to pay running cost if they pay fair wages. This will also increase unemployment as a contributing factor. According to Ferguson, The regulator also needs to be better resourced and the government needs to give amnesty for a period to foreign workers to come forward and expose what is going on without the fear of being deported for breaching their visa conditions (Barraclough, 2015). The remedial option is to change the profit sharing model or head office sharing some per cent of the running cost that enables franchisees to operate store efficiently without underpaying staff. The cause of the issues is the operational model that needs a revision under the governance of regulators who can strictly monitor the fair practices at these franchise stores. From ethical point, franchisees need to understand the core business needs and personal interest. One critical aspect of this malpractice at huge level is the influence of franchisee network. The new franchisees learn from the existing practices of the old franchisees and thus this malpractice becomes their routine. Business model for Ethical practice 7-Eleven franchise model is unique in terms of how it shares the profit margin and it varies in different countries. In Australia, this model is unfair for franchise partner where head office takes 57 percent of the gross profit and franchisees are left with 43 percent to manage their expenses and overheads. The deficit is mostly paid by franchisees and they are left with only one options and thats underpayment and back-pay wages. The revelation has put all franchise stores under surveillance resulting in many store out for sales in past 1 year. The issue is pertained due to 7-Eleven Australian model that doesnt allow franchisees to make profit in that 43 percent profit share. The situation can only be resolved if head office shares 50-50 profit margin like other countries. It will allow franchisees to manage their overheads and pay fair wages to the staff. Another aspect of this malpractice was the discrimination in hiring the staff. Franchisees mainly hire international students from India, Pakistan, China and other Asian countries because they are willing to work at less pay. It also raise questions about the head office responsibilities as they didnt check the staff profiling or merit of recruitment. Most of these international students have trouble with English language and are less competent to work any other job. They are ideal fit for the 7-Eleven scam model because they are unaware about their work rights and hesitant to contact authorities for assistance. The ethical safeguarding of these employees is an integral part of store operations. Ideally, the head office should conduct induction training that includes work rights awareness. Leadership and Decision Making Such organised scams unveil how these big corporation make profits by exploiting their staff specifically vulnerable groups. The investigations also reveals how franchisee seek alternate payment methods to avoid taxes and super-annuations. The company claims that they do not have direct involvement in these practice but insiders reveal that it all happens under their watch. Companies need to monitor the working hours and payroll records to scrutinize frauds. Even though after such investigations company do take responsibilities and commit to help the victims. Such situations should be monitored from start and strict measures should be taken on head office part. The payback is not a solution to such huge scale scams that steals tax by doctoring the payrolls. Therefore it is necessary that organisation have a defined ethical policy for business dilemma cases. It will help the decision makers to think rationally but will also remind them about the corporate good. Partiality or personal preference will bring subjectivism in the decision making process. Hechter Kanazawa (1997) maintain that reservations about rational choice only arise where people misunderstand its application. The rational decision from an organisational perspective and individual perspective will differ depending upon the number of external factors influencing the decision. These ethical systems are normative in nature that means they imply the right or wrong factors but do not completely involve rational choice from multiple perspectives. They do tell us about what ought to be done and it helps in takin decision but it doesnt provide clarity of argument, basis for decision and personal stand on the dilemma. The company leaders need to be more specific about their operat ional plans and communicate the same values to the franchisees. It should be a wake-up call to make sure their house is in order. The world is changing and the community is becoming less tolerant of non-compliance to the law (Ferguson, 2015). The underpayment scam is not an issue that can be rectified by paybacks. The entire model of franchise stores needs to be reviewed considering Australian market stakeholders. This will allow fair share of profit to franchisees and will restrict them from ripping wages from the staff. The remedy needs to be planned in terms of reviewing head office responsibilities in cross checking payrolls and fair works. Strict actions should be taken against culprits to avoid further victimization of international students. Recommendations The investigations has only revealed one side of the scam. There is a need to review head offices responsibilities in auditing these franchised stores. Temporary paybacks will not solve the evident fact that the entire 7-Eleven model is flawed for Australian market. Franchisees will keep finding such malpractice until they get fair share from the profit. This not only affect the employees but also damages the brand in the market. This is just the tip of the iceberg and there are many other companies who are in line for malpractice. This issue can only be settled with strong ethical framework that shares rights for franchisees and employees by maintaining transparency and accountability. The world is changing and the community is becoming less tolerant of legislative non-compliance. There is strong need to modify the Franchising agreement for transparency and compliance. These are some of the majors that companies can implement; Develop code of conduct to immediately terminate a franchise agreement if there is serious breach of workplace legislations by a franchisee. Develop an auditing model that shares equal responsibilities between company and franchisees to monitor the operations Take severe disciplinary actions against employees complaint and investigate based on evidence Monitor recruitment process and diversity of employees to ensure minorities or vulnerable groups are not victimized The company must hire independent investors and mystery shoppers to identify culprit franchisee for noncompliance. Company must develop forum to share store practices and employees feedback that are anonymous and directly under the higher management The franchisees can develop union and workout a model that supports equal benefit for multi-stakeholders The companies need to ask whether underpayment is an act of being strategic in organizing businesses. This will decide the approach for business operations and compliance. Underpayment should never be considered as an options for managing expenses. Instead, business operators must generate revenue from other sources. It is not ethical operate a business that makes profit by sacrificing the employees interest. Even after accepting their mistake, company operator must redevelop their operational framework to ensure that such incidents does not happen in future. This can only be achieved by strong compliance and transparent auditing. Conclusion The exploitation still exist at other franchise chains like McDonalds, Pizza hut who operates on the somewhat similar franchise model like 7-Eleven. The scandal uncovered that such exploitations are common practice and mostly organized at management level. Underpayments not only affects the business but it also destroys the brand reputation in global market. It also brings bad name for the country considering that most of the staff are international students who work in stores to manage their expenses. Without remedial process this exploitation will become part of work policies and there will be no one answerable for wrong-doings. Although, this revelation has opened a Pandora box for other business operators but until there is a strong compliance legislation, such scams will continue. The Fair work Ombudsman and government has tough task in eliminating such organised frauds and support workforce. Such scams forces business operators to assess their business ethics policies against the impact they create for multiple stakeholders. If business operators follow ethical leadership then they will have better control over compliance and mutual benefits for the business. The operational model can be modified to increase the stakeholders share and it will eventually help both parties to take ownership. References       Barraclough, C. (2015). Calls for action after the Inconvenient Truth about 7-Eleven is revealed Procurement and Supply Australasia. Procurement and Supply Australasia. Retrieved 31 January 2017, from http://procurementandsupply.com/2015/09/calls-for-action-after-the-inconvenient-truth-about-7-eleven-is-revealed/ Eisenhardt, K. M. (1989). Agency theory: An assessment and review. Academy of management review, 14(1), 57-74. Ferguson, A. (2015). 7-Eleven wage abuse scandal has lessons for all directors ACAPMAg The voice of downstream petroleum. ACAPMAg The voice of downstream petroleum. Retrieved 30 January 2017, from http://acapmag.com.au/home/2015/10/7-eleven-wage-abuse-scandal-has-lessons-for-all-directors/ Ferguson, A., Danckert, S., Hatch, P. (2015). 7-Eleven scandal: Company announces review of pay practices. The Sydney Morning Herald. Retrieved 31 January 2017, from http://www.smh.com.au/business/workplace-relations/7eleven-scandal-company-announces-review-of-pay-practices-20150831-gjbof4.html Ferguson, A., Danckert, S., Toft, K. (2015). 7-Eleven: A sweatshop on every corner. The Sydney Morning Herald. Retrieved 30 January 2017, from http://www.smh.com.au/business/workplace-relations/7eleven-a-sweatshop-on-every-corner-20150827-gj8vzn.html Gartrell, A. (2016). Malcolm Turnbulls financial stake in 7-Eleven under scrutiny. The Sydney Morning Herald. Retrieved 30 January 2017, from http://www.smh.com.au/federal-politics/political-news/malcolm-turnbulls-financial-stake-in-7eleven-under-scrutiny-20160204-gmlikw.html Hechter, M., Kanazawa, S. (1997). Sociological rational choice theory. Annual review of sociology, 23(1), 191-214. Loucks, V.R. (1987) A CEO looks at ethics. Business Horizons, March-April, 2-5 Morrell, K. (2004). Decision making and business ethics: the implications of using image theory in preference to rational choice. Journal of Business Ethics, 50(3), 239-252. Schermerhorn Jr, J. R. (2010). Management. John Wiley Sons. Singer, P. (Ed.). (2013). A companion to ethics. John Wiley Sons. Thakor, A. (2003) Competence without credibility wont win in the long run. in N. Tichy and A. McGill (Eds.) The Ethical Challenge (2005) San Francisco: John Wiley and Sons Inc. pp. 125-134. Westerholm, P., Nilstun, T., Ovretveit, J. (2004). Practical Ethics in Occupational Health. Abingdon: Radcliffe Publishing. Wong, P. W. H. (2006). A study of business ethical practices in Australian organisations: a multiple case study. Theses, 47.

Wednesday, November 13, 2019

Dinosaurs Essay examples -- essays research papers

Just as most dinosaurs are believed to be wild and mean, most are. Unlike the wild and ferocious Tyrannosaurus Rex, the Velociraptor, is a smaller, agile dinosaur. The Brontosaurus can be found with the bigger, more gentle dinosaurs. The Tyrannosaurus Rex, Velociraptor, and Brontosaurus differ greatly in their body structure, diet, and discovery.   Ã‚  Ã‚  Ã‚  Ã‚  The Tyrannosaurus Rex was a very large dinosaur. Measuring 50 feet long, the Tyrannosaurus stood over 20 feet tall. The head of the Tyrannosaurus was five feet long and filled with large teeth that were seven inches long each (Benton 125). Having a very large skull put a tremendous strain on its body, so to counterbalance its weight, the tyrannosaurus had a strong attachment of backbone to pelvis which allowed its body to pivot at its hip (Wilford 142). With its body balanced right, the Tyrannosaurus walked on two legs, and it had two very short arms.   Ã‚  Ã‚  Ã‚  Ã‚  The Tyrannosaurus was one of the most feared dinosaurs. The word Tyrannosaurus means â€Å"tyrant reptile†. Since the Tyrannosaurus Rex was a meat-eater, its teeth were shaped in zig-zag form which allowed it to cut through meat like a steak knife (Benton 161). It mainly relied on its strength when catching prey. Because it could not swim, many of its prey would run for shelter into water. Also, the Tyrannosaurus Rex was able to take big breaths due to lots of lung capacity, but it tired easily and could not put up much of a chase when its prey ran. (Monatersky 287).   Ã‚  Ã‚  Ã‚  Ã‚  The Tyrannosaurus Rex was an exciting discovery. It was found during the Bone Wars, a period when Paleontology was very popular and competitive. It is believed to have been discovered by Robert Plot during the 1800’s (Benton 128). The Tyrannosaurus lived during the Late Cretaceous Period (Benton 124). This dinosaur was first believed to be cold-blooded, but now many scientists believe that it was warm-blooded and possibly evolved from birds.   Ã‚  Ã‚  Ã‚  Ã‚  Although very small, the Velociraptor was very agile. The Velociraptor was six feet long and four feet tall. This dinosaur was lightly built which allowed it to run fast and jump swiftly. Unlike most dinosaurs, the Velociraptor had long arms which allowed them to be more useful (Benton 126). On the foot of the Velociraptor was a three inch claw which w... ...aves, grass, and other plants. Using its long neck, it would stretch to the top of trees and eat the leaves off the branches. The jaw muscles were very strong, and were used to strip bark off trees and to break branches (Benton 163). Its mouth was filled with 2000 teeth which were large and bowl-shaped (Wilford 84).   Ã‚  Ã‚  Ã‚  Ã‚  Many types of Brontosaurus’s have been discovered. Believed to be the first dinosaur ever discovered, a large skull and a leg were found (Wilford 86). These body parts were found in the western part of North America, and many, to this day, are still found here (â€Å"Apatasaurus† 1). Many other types of Brontosauruss have been found and are the most easily found today.   Ã‚  Ã‚  Ã‚  Ã‚  The Tyrannosaurus Rex, Velociraptor, and the Brontosaurus are different in all aspects of life including body structure, diet, and discovery. The Tyrannosaurus Rex was the meanest and most brutal of all, while the Velociraptor was smart and illusive. The Brontosaurus was a more gentle dinosaur, even though it was very large. Each one of the dinosaurs discussed were very interesting and have given a large contribution to science and its understanding.

Monday, November 11, 2019

Nick as reliable narrator Essay

â€Å"I am one of the few honest people that I have ever known†. Discuss. Nick Carraway, the narrator of the great American novel The Great Gatsby written by F. Scott Fitzgerald, is often heralded as one of the greatest narrators of all time. However, whether Nick was a reliable narrator is an issue that is up for debate, with my personal belief being that Nick was not a reliable narrator, due to his fondness for exaggeration and contradiction, and his obvious idolization of Jay Gatsby. Firstly, Nick is predisposed with a theatrical and exaggerated nature. This is visible from the very quote being discussed in this essay: Nick states that he is â€Å"one of the few honest people [he knows]†. This shows clearly how Nick does not put much in store by modesty or restraint or objectivity, even when discussing his self. These theatrics furthermore lead to inconsistencies and further contradictions within the narrative—Nick states at one point that â€Å"sometimes [pa rty guests] came and went [to Gatsby’s parties] with a simplicity of heart† but that he, actually, â€Å"was invited†¦ the honor would be entirely Gatsby’s†¦ if I would attend his ‘little party’†. However, it’s seen later on in the narrative that despite Nick’s posturing, Gatsby does not recognize Nick at his own party. This therefore shows how Nick’s theatrical and exaggerated nature occasionally compromises the objectivity of his narrative, and therefore, with his history of being contradictory (as evidenced in the previous paragraph) this therefore shows clearly that Nick’s objectivity is not to be trusted, and that he is an unreliable narrator whose vanity supercedes his honesty. Furthermore, Nick exhibits his tendency toward contradiction through various points in the text. He states very early off in the text that he’s â€Å"inclined to reserve all judgment†, when he, in fact, does nothing but pass (negative) judgment on other people repeatedly throughout the text: he describes George Wilson as â€Å"a spiritless man† and Jordan Baker as being â€Å"incurably dishonest†, Tom as â€Å"pathetic† and Mr McKee as â€Å"feminine†. However, Nick lauds himself as being â€Å"one of the few honest people [he knows]†Ã¢â‚¬â€something his clearly judgmental behavior proves him not to be. This, in and of itself, is indicative of Nick’s contradictory nature. The fact that Nick is so given to contradiction therefore casts doubts on whether his narrative is completely trustworthy. It is also important to note that Nick, as a narrator, does not seem to be intentionally malicious in making judgments of other peopleâ⠂¬â€these judgments instead seem to  integrate themselves effortlessly into the narrative in a way he seems not to notice (except in the case of Gatsby, as will be expounded upon later on in this essay). His contradictory nature kicks in mostly in his expansive descriptions of himself (his tendency toward exaggeration/theater, as explained above), in his describing himself as â€Å"honest† and, later, as an esteemed invitee of Gatsby’s party, to name a few examples. This ambiguous contradiction therefore blurs the line between fact and fiction as the reader, led through the story through Nick’s perspective, is caught in the ambiguity of Nick’s judgments and is unable to detach himself to decide whether they are, as unconscious as they seem, truth or scathing fiction. In other words, the reader is made uncertain if Nick’s contradictory narrative is purely a result of his exaggeration and his conceit, or whether a grain of truth lies in his judgments. Therefore, we can see how Nick’s contradictory nature and his tendency toward ambiguity clearly makes Nick Carraway not an unbiased and objective narrator who is reliable in any way. Finally, Nick is an unreliable narrator due to his obvious partiality toward Gatsby. Nick states clearly at one point that â€Å"[Gatsby] represents everything for which [he has] an unaffected scorn†, and repeatedly expresses his good opinion of Gatsby through favorable descriptions of him and his actions (â€Å"elegant young rough-neck†). He also opens the novel with a line that seems to beg the reader’s good opinion of Gatsby, beseeching the reader to â€Å"remember that all the people in the world haven’t had the advantages that you’ve had†. This impartiality is evident throughout the text, where Nick will repeatedly disregard right and wrong or the feelings of others to benefit Gatsby: as evidenced by his assisting Gatsby with getting into Daisy’s favor. This shows clearly the extent of Nick’s dedication to Gatsby, and the degrees to which Nick will go to protect him. This obvious and unflagging dedication to Gatsby therefore forces the reader to see the story through Nick’s eyes of idolatry. Where the more ambiguous and offhand contradictions may at least provide the reader space to speculate, it is almost impossible to imagine a story without Gatsby as how Nick portrays him: a tragic, righteous hero—and thus we can see that, in narrating Gatsby’s story, Nick Carraway cannot be an objective narrator. Therefore we can see how, through various intervals in the text, Nick Carraway is actually not an unbiased and â€Å"honest† narrator as he is influenced variedly  by his contrad ictory and theatrical nature, as well as his obvious idolization of Gatsby.

Friday, November 8, 2019

Future Eugenics Essays

Future Eugenics Essays Future Eugenics Essay Future Eugenics Essay Future Eugenics The topic I choose to cover for the Future of Eugenics is Pre-lmplantation Genetic Diagnosis (PGD). PGD is and will be used in the future of Eugenics to create almost the fittest or perfect baby before they are even born. The structure of DNA was discovered in the 1950s, and since then several of genes has been identified as well as genetic disorders, which lead us to PGD. Pre-implantation genetic diagnosis is a technique used to identify genetic defects in embryos created through in vitro fertilization (IVF) before pregnancy (Dayal 1). The creation of PGD was developed first by Edwards and Gardner, who successfully performed the first known embryo on rabbit embryos in 1968 (Dayal 1). In Humans, PGD was developed in the United Kingdom in the mid 1980s as an alternative to current prenatal diagnoses (Dayal 1). PGD was first reported in 1990. Since then over 1 5,000 PGD cycles have been reported since 2006 and are available for most known genetic mutation, but the technique still remains fairly new (Dayal 1). PGD is recommended for couples that are at risk of transmitting a known genetic abnormality to their children. Only healthy and normal embryos are transferred into the mothers uterus, thus diminishing the risk of inheriting a genetic abnormality and late pregnancy termination (Dayal 2). Indications or primary candidates for PGD include chromosomal disorders, gender determination for severe X-Iinked diseases, severe monogenic diseases, recurrent pregnancy loss, advanced maternal age, couples with >3 IVF failures, epididymal or testicular sperm aspiration with >1 IVF failures (Law 4). PGD requires special skills to perform. However, the process starts with Ovarian Stimulation IVF, and then on day 3 there is blastomere biopsy. After that there is a genetic analysis, following the transfer of the unaffected embryo and then the outcome of the chromosomally normal baby (Law 6). There are many advantages and disadvantages when it comes to this technique, PGD. The benefits PGD are increased implantation rate, reduction in pregnancy losses, reduction in the chance of having a child with aneuploidy, and it reduces the possibility of having to choose to terminate the pregnancy following a diagnosis of a probably genetic disorder (Law 9). : Moreover, prenatal testing for genetic diseases is urrently performed through amniocentesis or chronic villus testing, when the fetus is aged 10-16 weeks (Dayal 5). If the examination discovers a genetically defective fetus, the only option the pregnant mother has is to have a child with a genetic disease or to undergo a pregnancy termination, which is an extremely difficult procedure, however PGD is performed before pregnancy and can avoid this decision (Dayal 5). PGD allows couples to have children free of their particular genetic disease, and to date there are no reports of increased fetal malformation rates or other dentifiable problems (Dayal 5). Conversely, there are more disadvantages to PGD. The risks or PGD include embryo damage, misdisgnosis, IVF risks, not achieving pregnancy, expense, and labor intensive (Law 10). PGD can only detect a specific genetic disease in an embryo. It cannot detect many genetic disorders at a time and cannot guarantee that the tetus will not nave an unrelated birth detect (Law Nonetheless, Pre-implantation Genetic Disorders arise controversies in Eugenics. Eugenic indication became especially significant once prenatal diagnosis technologies were refined (Bashford 546). PGD helps Eugenics reach a disease-free society, which is desirable for all. This assures Eugenicists in getting rid of the feebleminded or unfit population. Ruth Schwartz Cowan found the history of fetal sex identification through amniocente sis and its use by Danish researchers to sex- linked hemophilia in 1959 (Bashford 546). This new knowledge could be applied because of the preexisting eugenic indication for legal abortion: the Danish 1938 eugenic law permitted abortion if there was a risk that the child would be born with severe and non-curable abnormality of physical disease. Where eugenic abortion laws were not available, the imperative to terminate pregnancy, in light of the new diagnostic capacity, drove abortions legalization, as much as did womens arguments for reproductive choice (Bashford 546). This clearly states how well PGD is connected to eugenics in allowing women to choose the type of child they ideally want and to terminate the children born with genetic disorders. Conversely, PGD is seen as wrong to others because of religious points of view that life starts at conception. Able- bodied people tend to underestimate the quality of life of disabled people. The ajority do not wish that they had never been born, they and their families value their existence and contributions to society (The History of Eugenics and the New Eugenics, 22). In addition, PGD to some seems wrong because they believe society will become susceptible to new viral and bacterial infections. In conclusion, the future and legacy of eugenics lives on. PGD is Just one technique that is a future eugenic indication. The first intention of PGD was solely to be used to prevent genetic disorders. PGD holds great promise for the future as techniques and genetic tests are perfected, and it may become routine in the next ew 12). PGD is reliable procedure in preventing the birth of affected children (Law 13). PGD of aneuploidy is effective and results in a high take home baby rate when implemented in certain categories or patients and despite the efficiency of PGD technique, conventional prenatal diagnosis is still required by most PGD laboratories (Law 13). Today, PGD is currently used by some to pick the sex of the child and also offered is the chance to increase the odds for getting specific traits as in eye color, hair color, etc. As preimplantation sc reening for medical disorders at he embryonic level optimizes, its place in medicine and society will continue to generate controversy and ethical debate (Dayal 5). Overall, PGD has become a huge milestone in eugenics and assisted reproductive technology. Bashford, Alison, and Philippa Levine. The Oxford Handbook of the History of Eugenics. Oxford: Oxford UP, 2012. Print. Dayal, Molina B. Preimplantation Genetic Diagnosis Preimplantation Genetic Diagnosis. N. p. , 4 Nov. 2013. Web. 28 Nov. 2013.. Law, Gad. New England Fertility Institute: Lifeline Cryogenics Print. The History of Eugenics and the New Eugenics :The ethics of BioTechnologY Print.

Wednesday, November 6, 2019

obsessive compulsive essays

obsessive compulsive essays The Anxiety Disorder Named Obsessive-Compulsive Personality The Diagnostic and Statistical Manual of Mental Disorder, Fifth Edition ( ) describes Obsessive-Compulsive Personality Disorder (OCPD) as a pervasive pattern of preoccupation with orderliness, perfectionism, and mental and interpersonal control, at the expense or flexibility, openness, and efficiency, beginning by early adulthood. Obsessive-Compulsive Personality Disorder (OCPD) is not the same as Obsessive-Compulsive Disorder. OCD is actually a fairly common disorder that affects more than two per cent of the population in the United States. With OCPD, men and women are equally affected. The typical age of onset for boys is 6 to 15, while in women the age of onset is generally later, between 20 and 30 years of age. OCD is more common among people with higher education, IQ, and socioeconomic status. Some of the features of OCPD overlap with Type A personality, a condition characterized by anger, competitiveness, and a sense of constant time pressure. OCPD is characterized b y preoccupation with extreme orderliness and perfectionism, and a strong tendency towards interpersonal control. In this disorder, a person feels compelled to have things in his environment arranged in a very neat and particular manner. Subjects with eating disorders who reported perfectionism and rigidity in childhood had significantly higher rates of obsessive-compulsive personality disorder and OCD comorbidity later in life, compared with eating disorder subjects who did not report those traits. These individuals might, for example, experience extreme anxiety if all the napkins are unorganized on the table, if the dishes have not been washed, or if shoes are disarranged. OCPD describes a disorder of perfectionism and inflexibility with symptoms that may include distress associated with indecisiveness and difficulty in expressing tender feelings, feelings of depression and anger ...

Monday, November 4, 2019

Marketing Case Study Example | Topics and Well Written Essays - 250 words - 2

Marketing - Case Study Example As a result, Dunkin Donut targets a mass market when compared to Starbucks. As already discussed above that the market has been revolutionized and there is more competition and larger consumer turnout. This increase will further encourage other firms to enter the market and in the next 3-5 market is going to mature by having the maximum number of competitors and consumers. Dunkin can try to use policies such informative advertising to discourage consumers from buying other brands. This would not only ensure that customers do not desert the company at the competitor’s expense but, it will also protect the Dunkin’s dominant position in the market. Dunkin’ Donuts may have been founded 50 years ago, but the philosophy it adopted could very well match any modern company. The company aims to produce high quality products at a very affordable price. They increase the value of their brand by selling only ‘fresh products’ to the consumers. For example, Dunkin’ Donuts has policy that they will throw away any coffee left in the kettle after 18 minutes and serve only fresh coffee to the consumers. This gives a great value to its products as people know that whatever they are buying from the place is not harmful from

Saturday, November 2, 2019

Policy and Plan Development Assignment Example | Topics and Well Written Essays - 1250 words

Policy and Plan Development - Assignment Example Sometimes it is important to resolve the issues soon with guidelines that are provided. The employees are advised to talk with their managers and supervisors. They would also consult other important personnel on the illegal or even unethical behaviors. The code purposely to provide a better framework of guiding principles that direct the employees on daily conduct while carrying out their obligations and duties. Especially handling of situations that employees may come across in the workplace may be frustrating. There is a need to have guidance on certain issues that are considered technical. Therefore, those dealing with conflicts of interest may be specified and the procedures posted on the company’s intranet. These policies and procedures are to be included as a reference for the employees and they are subject to being changes or even being the elimination at company discretion. Compliance with the company laws For a company to value its reputation with the applicable gover nment laws and regulations, every employee should comply accordingly while representing the company. The same employee should avoid participating in any conduct that may legally allow is not consistent with the ethics provided by the company. ... In some instances, conflict of interest has come up when an employee has some interests that may render the performance of his or her work. ECG company executive has violated this code of conduct. The spouse of an executive received improper benefits because of having his husband in an influential position at ECG. It is unethical to have employees and close relatives to have any financial alignments or even having targets to do so. Those who own the minority equity interest in a company which is owned by public and doing business together is not perceived as having a conflict of interest. In addition, an employee should not perform a duty or transaction with a friendly company or an organization that is managed by a close family member. The same would be viewed as the family member has employed the management position and sales into a family affair. In summary, the employees and their family members are not obliged to request or accept discounts, gratuities, gift certificates or othe r value items and services of the company vendors. As an example portrayed in the ECG company. As we know, because the employees participate in a wide range of activities, it could be very difficult to specify what could constitute to being having a conflicting interest. A conflict of interest has been practiced and existed in ECG Company. This is when the company executive and his spouse show interest in a financial quest in acquiring the Government Allies Company. There are some instances such as invitations to dinner, lunch or other small favors from the suppliers or vendors that are common to the business and have no special or important considerations to them may not be considered

Thursday, October 31, 2019

Poll week 6 dis Essay Example | Topics and Well Written Essays - 250 words

Poll week 6 dis - Essay Example Key among the causes of global financial crisis was the credit crunch in which US investors lost confidence in the value of sub-prime mortgages that in turn led to a liquidity crisis. The step by the US Federal Bank to inject large sum of capital into financial markets also contributed to this global crisis (â€Å"Crash course,† 2013). The crisis widened by September 2008, when the stock markets across the globe crashed, by that, becoming highly volatile. The event of September 14, 2008, when the Lehman Brothers collapsed, profoundly contributed to global financial crisis. The decision by Federal Reserve Chairpersons to dismiss the build-up of the housing bubble until 2007 from 202, contributed to this crisis. They never took the initiate to control the housing bubble or regulate mortgage companies. The Wall Street Executives’ decision to ignore policies focusing on internal risk management and their aim to increase revenues in a short time led to the crisis. In addition, the decision by US Presidents to hire former Wall Street lobbyists to serve as government policy makers, led to bailing out of banks without any regard to moral hazard. The decision risked the future of the national economy and shifted the burden to taxpayers. Timeline: Key events in financial crisis. (2013, September 9). Retrieved February 12, 2015, from

Tuesday, October 29, 2019

Louisa May Alcott-Term Paper Essay Example for Free

Louisa May Alcott-Term Paper Essay Many authors use experiences from their life as a guide to their writing. It’s a way to express their feelings and emotions, and it’s something in which they can be passionate. Writers and authors think on a different level than anyone else. They are constantly thinking of different ideas for novels, poems or stories. The best writing comes from those who use their own lives as a basis for their writing. They know what to write about and how to describe it perfectly. The best thing about writing from experience, I think, is that, since it’s still a fictional story, you can have an idea about what you want to write about, but you’re still able to add the interesting and fun details you want to. I believe that Louisa May Alcott has written from her own life experiences. In Eight Cousins, Rose Campbell’s father passed away and she went to live with two of her aunts and her uncle, closely surrounded by her seven male cousins, as well as their mothers. She was a sickly girl and the only cure her uncle could think of was to get active, whether it was considered ladylike or not. When the two first met, he immediately got her to be outside more and to spend a little less time thinking about her health. Alcott was perceived as a tomboy and would often play outside, climbing trees or running around. She had a boy neighbor, about her age, with whom she would often play. The two were almost inseparable for a while, and he was described by Alcott as the brother she always wanted. Continuing in Eight Cousins, Rose befriended the maid of the household, Phebe, and eventually adopted her as her own sister. Rose believed in a good education, as did Alcott, and would teach Phebe all sorts of different school subjects on her own time. Rose was well educated in Latin and loved to read. She very much enjoyed school, and was extremely smart, though most of the young women in her time weren’t educated. Both Rose and Phebe looked forward to the times when they would get to study together. Phebe was never educated before, though she wished to be, and really appreciated Rose for teaching her. â€Å"For women such as Alcott, the world in which they live included women who needed to move beyond the traditional domestic ideal.†(â€Å"Unsexed†) Rose was part of the family living in a house with a maid. She was expected to clean up after herself, as was everyone else, but she went beyond that, offering to cook or clean, even when the help wasn’t asked of her. She made sure she was educated and healthy, yet still humble at the same time. Rose always wanted to help. In Eight Cousins, it was prominently noted that once Rose went to live with her aunts, uncles, and cousins, there was a major improvement in her. â€Å"In an era when women had few options for earning money, Alcott determined to overcome her family’s poverty through her prolific writing.† (â€Å"Louisa† 3) Alcott’s family struggled when it came to money, but after moving several times, things got a little easier, especially when Alcott herself started making money on h er works. â€Å"In the later juvenile novel Rose in Bloom, the theme of women’s rights is interwoven throughout the lives of its characters.†(â€Å"Louisa† 3) Alcott never married, and part of the reason was that she didn’t want to give up her independence. This was an era where women weren’t given as much respect as men, and hardly had any freedom for themselves. Alcott was very much a pro-women’s rights advocate. She did everything she could to try and get a say in society. She joined clubs and groups, and protested against the treatment women were given. â€Å"Alcott was always a strong advocate for social reforms including abolition, prison reform, and temperance, but her primary efforts were directed towards the cause of women’s suffrage.† (â€Å"Louisa† 3) In Rose in Bloom, Rose returned from a two year voyage overseas and decided that she was going to leave her mark in this world. She was a wealthy girl, so she used a lot of her money to open up homes for women and children in need. Rose too believed that women deserved an equal say in this world. â€Å"Her juvenile stories emphasize self-sacrifice and devotion to duty.†(â€Å"Louisa† 2) â€Å"Such novels have remained extremely popular for over a century† (â€Å"Louisa† 1) Alcott was a classic writer and she used her writing as a way to speak up for herself. Both Eight Cousins and Rose in Bloom can be considered almost auto-biographical, but her main story that related to her own life was Little Women, for which Alcott is most famous. Little Women was about four girls who went through their life experiencing different events along the way. When Alcott was writing, she received a request from her publisher to write a novel about a typical American girl. She was skeptical at first, but then agreed. Alcott used herself, as well as her three sisters, as her inspiration for the four main characters. â€Å"The heroine of Little Women, for example, is a rebellious young woman who strives for independence and personal achievement as a writer, but ultimately modifies her dreams when she gets married- a fact that has caused this novel to be regarded as antifeminist by some critics.†(â€Å"Louisa† 1) Although not all of the things that happened in the book happened to her, many of the events did occur in her own life. â€Å"A prominent theme in much of Alcott’s fiction is the conflict experienced by women who must choose between individuality and the bonds of family responsibilities and social traditions.†(â€Å"Louisa† 1) Alcott went beyond what was expected of her and chose to be an individual. She didn’t appreciate how women were treated, so she stood up for herself and used her books and writings to tell about it. â€Å"Her subversive sensational stories not only defied 19th-century values of womanhood, but also rebelled against the teachings of her father, Bronson Alcott, who believed in traditional ‘femininity’ and sentimentalism, in a search for human perfectionism.†(â€Å"Louisa† 2) Alcott truly used her life and feelings as her basis for writing, which is evident in her books. I believe that is why she turned out to be such a great writer. She wrote from her heart and wasn’t afraid to let people know who she really was. WORKS CITED Alexander, Lynn. Unsexed by labor: middle-class women and the need to work. bNet. N.p., n.d. Web. 18 May 2011. http://findarticles.com/p/articles/mi_7008/is_4_22/ai_n32064431/pg_11/?tag. Ditchfield, Christin. Louisa May Alcott: Author of Little Women. Scholastic Inc., 2005. Print.

Saturday, October 26, 2019

Tourist Motivations to Visit Bali

Tourist Motivations to Visit Bali 2.2 Results and Discussions This section presents the results and discussions of the study, which consists of the results of descriptive data from qualitative approach. It also presents the discussions based on the research findings and relates them with possible reasons based on the secondary data or literature review. The findings are based on data sources from qualitative data conducted by the researcher. The purpose of this section is to answer the objectives of the study, which is to determine the tourist perception towards cultural events in Bali and to explore the motivation of people visiting Bali, especially for its culture. 2.2.1 Level of Interest Level of interest of tourist can be determined as one of the factor that influencing people to choose the particular destination. According to the Rapaports (1975) theory about factor that influencing the customer behaviors which can motivate them to go to the destination. It elaborated through this following topic. 2.2.1.1 Sources about Bali From the in-depth interviews informants conducted, all the informants have ever heard about Bali before. Based on how informants get to know Bali, there are several sources. Most of the informants know Bali from word of mouth from informant’s family and friends. On the other hand, for Indonesian respondent, they know Bali since they were attend school. Beside that, the remaining publicity is from media, like television, books, magazines, brochures; as well as through internet, include travel website. For example informants mentioned that their relatives’ experiences and stories about Bali is one of the reasons that make the respondents go to Bali, below are the statements of informants: â€Å"†¦I will go there. Because my friend told me that the place is nice and the culture is very unique† (French informant/A.4) â€Å"†¦I heard it from my parents, because my parents had their honeymoon there, and they said it was really beautiful island† (Singaporean informant/A.10) 2.2.1.2 Attending Balinese Cultural Event Tourists; who never been and have been to Bali before; indicated that five informants have high interest in attending cultural events in Bali, otherwise there is three informants said that they might be interested in attending cultural events. And the remaining two informants do not have interest in attending cultural events. According to Morgan (1996), the respondent answers of ‘maybe’ could be a huge potential if these respondents can be converted to ‘interested’ respondents. In Morgan’s model for decision making, it categorized into 5 main steps, such as: Problem recognition (don’t know market) Information search (maybe market) Evaluation of alternatives Choice of purchase Evaluation of post-purchase experience As for the maybe market, marketers can use advertisements to create the need for attending the cultural events by sending mails or using media like distributing materials that have information on the cultural events to create their awareness. Findings from interviews by looking at their age group of traveler indicated that most of the traveler that interested in Balinese cultural events is older traveler, whereas four informants said that attending cultural events is one of their purposes of traveling to Bali and the remaining informantsaid not really interest to attend cultural events. One of the informants thought that people who attended the cultural events will have a better understanding about the Balinese tradition, which can see his/her statements below: â€Å"†¦as I told you before I want to learn more about their Balinese tradition through their cultural events† (Indonesian informant/B.6) Other respondents thought that differences of cultural events between their country of origin and Bali makes them interested to attend the cultural event in Bali. â€Å"†¦I’m quite interested with Balinese culture event, because their event is very different with our Japanese cultural events†. (Japanese informant/B.7) Meanwhile for younger traveler; only one respondent interested in Balinese cultural events. Another one informant said that he/she will not attend the cultural events in Bali because he/she does not have any interest in culture. The remaining three informants stated that attending cultural events in Bali is not a main purpose but they might decide to attend when they are in Bali. One of respondent of young traveler stated that she might attend the cultural event because she curious about it. â€Å"†¦but I’m just a bit curious for their cultural dances. So maybe I’ll attend there. (Singaporean informant/A.10) Based on the type of cultural events which respondents have the intention to attend, it indicated that six informants show high interest in their intention to attend a cultural festival rather than cultural dances. They mentioned their interest in cultural festival, such as Nyepi, Ngaben, Temple Festival, and Tooth Filling. Most of them interested to attend the Nyepi festival. For example, some informants describe Nyepi festival as seen below: â€Å"†¦ I heard that during Nyepi, everyone have to stay in their house and doing nothing, only pray to their god. My friend said that Bali is like a death island while Nyepi†. (Malaysian informant/B.3) â€Å"†¦ I heard that it only happens once a year. It is a day that whole of Bali Island remains silent.† (Malaysian informant/A.5) â€Å"†¦As a visitor in Bali, we have to stay at their hotel, because the community asked the visitor who stays in Bali should be obey with the rule of their tradition. No one will be hanging around and there is no activity during Nyepi.† (Indonesian informant/B.6) The other four informants refer to attend cultural dances rather than cultural festival. All of them interested to attend the famous â€Å"Kecak† dance. One of them describe Kecak dance as seen below: â€Å"†¦ the famous Monkey dance which as I know also known as Kecak dance.† (French informant/A.4) 2.2.1.3 Sources about Balinese Cultural Event In terms of the sources on how the informants know about cultural event in Bali, it indicated that most of the informants said that they ever heard about Balinese cultural event from school or college. They said that they have been learned it before. The statements regarding with sources as seen below: â€Å"†¦From school, I knew it from my geography teacher.† (Indonesian informant/A.8) â€Å"†¦I heard from my lecture.† (Malaysian informant/A.5) Beside that, the others also mentioned on how they know about cultural event in Bali such as the recommendations from friends, as well as a print publications like magazines, brochure, and travel books. As for the international tourists, internet and travel agents are the common sources on how they discover about the Balinese cultural events. Discussion: According to Picard (1996), Bali is one of the primary destinations in Indonesia, and well-known as an international destination, whereby most of the respondents said that they ever heard about Bali before. Even some of them do not really know about Balinese culture, but they still recognize Bali as one of the famous tourist attraction in the world. Regarding on how the informants know about Bali, it indicated that word of mouth from friends and family’s references is one of the source as well as influence them to travel to Bali. Based on the Rapaports (1975) and Morgan (1996) theory of social influences on customer behavior, reference group is the most influencing way on how they discover about the destination. Family and friends are called ‘primary reference group’ which is a group who influence the behavior to whom they come into close contact; by sharing their experiences about the destination. Most of them reveal that they want to go Bali because of good experiences from their relatives. Tourism is become the largest economy’s industry in Bali, especially its cultural tourism. A Balinese cultural event is one of major tourist activities as well as a tourist attraction. Therefore most of the informants; both tourists who never been and have been to Bali before; have a high interest in attending the cultural events in Bali. By looking at their age group categories, research findings indicated that older traveler is more interested to attend the cultural events rather than the younger traveler. Younger travelers might decide to attend, but attending the cultural event is not their purpose to go to Bali. On the other hand, older travelers reveal that attending cultural event is one of their main purposes to visit Bali. Firstly, there is a cultural arts-core for a tourist who has interest in culture and seen cultural event as primary element and attends the cultural event is a main purpose. Some of the older traveler categories into this level of interest in attend the cultural event. Secondly, cultural arts-incidental is for a tourist who seen a cultural event less important than other attraction but could be either attraction or an amenity, and attend the cultural event is their secondary purpose. Most of the older traveler is under this category, where they points out that attending cultural events is one of their purpose but not their main purpose. Cultural arts-accidental is for a tourist who view cultural events may not be an attraction but an amenity, but they might be interest in attending a cultural event. Most of the younger traveler is under this category. They might be interested in cultural event, but attending the cultural events is not their purpose. Lastly, Non-cultural art is for a tourist who not interested in culture, they also do not seen cultural events as an attraction or amenity, attending cultural events is not their purpose and they will not attend it. One respondent of younger traveler is under this category, where he/she revealed that he/she does not have interested in any cultural event. Based on the type of cultural events that the respondents have intention to attend, most of them intend in attending cultural festival rather than cultural dances, with Nyepi festival as their preferable festival that they want to attend. According to Ida Bagus Rata (2004), Nyepi festival has made Bali a unique island as well as a day to make and keep the balance of nature. He points out that Nyepi represents the suspension of all activity in the island preliminary to chasing out the evil vibration that has accumulated during the year. This is followed by a day of absolute silence, the suspension of all activity, from which the ceremony takes its name. Nyepi marks the New Year. On Nyepi, the tourists are not allowed to step aside of their hotel. All activity should remain inside the hotel. Even though most of the respondents have not attend this festivals before, but their knowledge about the description on how the Nyepi festival held is relatively in a correct way. Kecak dance is the most well-known dances in Bali (Seminar on Tourism,1977). Therefore most of the respondent who interested in cultural dance mentioned that Kecak dance is the cultural dance that they want to attend. But they can not describe on what the dance about. One of the respondent only can mentioned about Monkey dance which Kecak is also known as. The source of how the respondent knows about Balinese cultural dance mostly is from school and college. The others also mentioned about word of mouth from friends and family; mass media like newspaper, magazines, brochures; internet and also information from the travel agents. Therefore marketers need to take notes of the implication here. If the local or domestic market is targeted, they should create more awareness by using an attractive advertisement materials as well as articles. As for the international market, they should update and maintained the tourism board as well as travel website by spreading the information on cultural events which had happened as well as the future events. Distribution channels and networking are essential for international tourists due to their high dependence on tour operator and travel agents. It is important to create awareness for international tourist, so they can discover the unique points of the unusual cultural events in Bali. 2.2.2 Motivational Factor Beside the level of interest, those theories on tourists’ travel motivation that have been discussed in literature review part is can be helpful in this study to identify the Balinese cultural events as one of the motivational factor for tourist to travel to Bali. Therefore, these following topics have been elaborate to explore the tourist motivations travel to Bali. 2.2.2.1 Reason Tourist Traveling to Bali Based on the reason on why people want travel to Bali, most of the informants revealed that they prefer go to Bali because of the famous beaches there. For example, some of the informants thought that the beautiful beaches in Bali is one of the reasons why they want to travel there, below are the statements of respondents: â€Å"†¦and I also want to see their beach, because many people says that Bali have a beautiful beaches† (Indonesian informant/B.1) â€Å"†¦because Bali have beautiful beaches† (Korean informant/A.2) Beside the famous Bali beaches, the other informants also mentioned that the unique Balinese culture and attractive tourist attraction; friendliness of local people; and their interest in shopping, especially local art market, is also the reasons that affect them to go traveling to Bali. One of the respondents thought that shopping in Balinese local art market is cheap, which can see their statement below: â€Å"†¦because I want to see their famous cheap art market.† (Indonesian informant/B.1) 2.2.2.2 Purpose of Trip As for the tourist that been to Bali, most of the informants reveal that the purpose of their trip to Bali mostly is for holiday with family or friends. One of the informants stated that his/her purpose is for business trips like seminar, training and also research purposes. â€Å"I have a lot of purposes, because there are different purposes each of my trip, such as vacation, training, seminar, and business trip or doing some research there.† (Indonesian informant/B.6) 2.2.2.3 Other Factors that Motivate Tourist to Bali Besides culture, the factors those motivate informants to go to Bali is to experience their natural attraction like beaches or mountains. Most of them revealed that they want to experience the beach activities; like surfing; below are the statements of respondents: â€Å"Their beaches for surfing! I like surfing.† (French informant/A.4) â€Å"The beach, surfing and the people. I heard that is what Bali’s famous for.† (Malaysian informant/A.5) â€Å"Their natural attraction, especially beaches. I like the wave, it’s good for surfing!† (Singaporean informant/A.10) Findings from interviews by looking at their age group of traveler indicated that most of the younger traveler revealed that the factor that motivated them to go to Bali is to experience the beach activities; like surfing; because as they know Bali is one of the famous destinations for surfing. In terms of the other factors that motivate some of the informants, beside culture, is indicated to enjoy the beautiful scenery of Bali; friendliness of local people; shopping activities; for example one of informants thought his/her motivate factors is for relaxation to escape for the daily life routine activities, as seen below: â€Å"I’ll go there for relax and also to release my stress for daily routine, especially from my work.† (Malaysian informant/B.3) Discussion: The push and pull concept provides reasons as to why people travel. According to, Dann (1977), people are pushed into making travel decisions by internal forces. The other is that they are pulled into travel decisions by external forces such as destination attributes. In other words, push motivation is an internal factor from an individual and increases the desire for people to travel, whereas pull motivation is an external factor that influences people travel which cues of a specific destination that pull people to realize the needs of particular travel experiences, such as natural and historic attractions, food, people, recreation facilities, and marketed image of the destination. Therefore by looking at the reasons on why people traveling to Bali; it indicated that most of the informants will go to Bali to enjoy the natural attraction in Bali. Whereby according to Dann (1977), natural attraction in Bali; like their beaches; is one of the major pull factors that influence people to go traveling to Bali. The other reasons that some of the informants mentioned that influence them to go to Bali such as the uniqueness of Balinese culture; the friendliness of local people; and shopping activities. Here, all the reasons also can be categories into the pull factors. According to Crompton (1979), he points out that the pull motivations help illustrate the actual destination choice, which related to this findings on the reasons why people choose Bali as destination to travel. Regarding on the purpose of trip that tourists that been to Bali before, most of the informants said that their main purpose is for holiday or leisure time. One of the informants also stated the other purpose is for business purpose. Coltman (1930) explained the factors that create a person’s desire to travel; purpose of people to travel; which have been categories into two; such as motivation that related to the destination and not related (Coltman, 1930). Here, most of the informants though that holiday as their main purpose, which can be fall under motivation related to the destination, into the leisure time escape category; that makes tourist to escape from their daily activities, or merely to have a new experience. In contrary, for business purpose can be categories into the motivation not related to the destination. It means that it can give people no choice about going to that destination instead of some others. Tourists’ purposes can be determined as push factor. Push factor is an internal energy to an individual and increases the desire for people to travel. Crompton (1979) mentioned that the push factor have been useful in explaining the desire for travel. It includes the desire for escape, novelty seeking, adventure seeking, dream fulfillment, rest and relaxation, health and fitness, prestige, and socialization. According to the findings, most of the informants reveal that their push factor is to enjoy the holiday with family and friends, which can be categories into the desire for escape, as well as socialization. By looking at the other factors, beside culture, that motivate the informants to visit Bali, such as to enjoy the beautiful scenery of Bali; to relax with friends and family; the friendliness of local people; and shopping activities. According to Gahan and Martin (1993) and Mohr et al. (1993), the informants’ motivations for people visit Bali mostly for escape; inverse in routine daily life activities by enjoying the scenery. It followed by socialization and family togetherness (enjoying themselves being with family and friends); excitement (surfing) and event novelty (shopping). Attending cultural events is under the event novelty, where tourist is experiencing something new and different things because of the uniqueness. 2.2.3 Tourists perception Basically, tourist perception is related to motivation tourist, which can influence traveler’s decision making to travel to the particular destination. To prove that there is a connection between tourist perception and motivation factors, this study explored the various tourist perceptions towards Bali as a tourist destination, as well as their perceptions about Balinese cultural events. 2.2.3.1 Perception about Bali In terms of tourist’s perception about Bali, most of the informants frequently called Bali as a beautiful island, which famous and well-known as international destination. They also stated that Bali is a nice place for relaxation. Some of the informants also thought about Bali with their friendly local people and the wide variety of tourist activities; such as surfing; where some informants mentioned that Bali is famous as surfing destination in the world. Below are the informants’ statements: â€Å"In my opinion, Bali is the island that has been notified by international tourist as one of the beautiful Islands in the world. It is famous as one of the best surfing destination in the world.† (French informant/A.4) â€Å"To me, Bali is a surfing paradise,†¦Ã¢â‚¬  (Malaysian informant/A.5) Beside that, some of the informants comments about Bali as an island that rich in culture and historical background, as seen below: â€Å"I heard that there’s also a lot of history and tales about the Island, which also famous with their uniqueness of culture.† (Malaysian informant/A.5) â€Å"I think Bali is very unique, especially their culture with a strong tradition; where everybody who stays in Bali should obey to their tradition† (Indonesian informant/ B.6) The uniqueness of Balinese art and handicraft; with cheaper price in the local art market; as some informants thought that Bali as shopping spree paradise. Below are their statements: â€Å"Bali has their own beautiful handicraft with their unique design.† (Indonesian informant/B.1) â€Å"I love it, like for shopping it’s very cheap there, especially their art traditional market.† (Indonesian informant/B.9) By looking at the age of informants, most of the older traveler indicates that their opinion about Bali as a nice place for relaxing from the daily life routine, as they thought Bali is a peaceful place. In contrary, for younger traveler, their perception about Bali is an exciting destination, with a lot of activities that they can experience there; doing something stimulating; especially their beach activities. Some of younger traveler thought that beaches in Bali are fantastic and a one of the famous destination for surfing activities. 2.2.3.2 Perception about Balinese Cultural Event In terms of the perceptions of tourists toward cultural event, most of the informants revealed that Balinese cultural event has a unique attraction which very attractive. Some of the informants stated that the cultural event in Bali is unique because different with any other culture; especially for foreign tourist, whereby they revealed that it different between Balinese culture and the culture in their country of origin; below are the statements of informants: â€Å"It’s very unique, and quite different with Malaysian culture, especially their festival, like Nyepi.† (Malaysian informant/B.3) â€Å"†¦as I know their culture is very interesting and a lot of traditional dance and festival that very different from my country.† (French informant/A.4) Some of the informants also mentioned other perceptions about Balinese cultural event have a strong connection with their belief or religion, as well as their tradition, which make their cultural events’ as a sacral and very spiritual (mystic). â€Å"Their cultural event is very religious and sacral. Whatever it is, dances or festivals, they always connected with their religion and beliefs.† (Indonesian informant/B.1) â€Å"I think it also a bit mystic.† (Indonesian informant/B.9) â€Å"I felt a bit freaky because it’s very mystic as well as magical.† (Singaporean informant/A.10) Other informants indicated on how the Balinese community performs’ the cultural events in Bali. Some of them thought that the cultural event, especially Balinese cultural dance, is very attractive, energetic and also powerful. â€Å"I think it’s very beautiful, and also the performance was very energetic and powerful!† (Indonesian informant/B.9) â€Å"I think it’s quite interesting and energetic†¦. and they dance with the powerful music.† (Singaporean informant/A.10) For the cultural festival, one informant commented on the way they celebrate it which is family-oriented. â€Å"In my opinion, it’s very family-oriented; it’s good, because even though they don’t have enough money, the Balinese community will be collecting money from their big family to hold their tradition as cultural event.† (Indonesian informant/B.6) Discussion: According to the findings, the tourists’ perceptions towards Bali as one of the most enchanting and well-known travel destination in the world, because of the physical beauty of the island and its natural attraction like their nice beaches. According to Picard (1996), therefore Bali is seen by tourists as the â€Å"Ultimate Island†. Other than the beauty of their natural attraction, some of the informants also revealed that Bali as an island with rich of culture and strong religious tradition. For that reason, Bali is also known as the â€Å"Island of God†, where Hinduism belief influences most of the cultural aspect in Balinese community (Picard, 1996). The tourists’ perception toward Bali is predominantly characterized by the reasons on why people traveling to Bali; and factors that motivates them. Based on Crompton (1979), it shows that there is a connection between the tourist perception about a destination and tourist motivations to travel to the destination. He points out that tourist perception on the particular destination can influence traveler’s decision making in choosing a destination. Therefore tourists’ perception about Bali also can be categorized as the Pull factors based on Dann’s theory (Dann,1977). Regarding the tourists’ perception toward the Balinese cultural events in general, the study indicates that most of informants thought that Balinese cultural event is attractive and very unique, which different with other culture. Other than the uniqueness of cultural event in Bali, some of the informants thought that Balinese cultural events have a strong connection with their religion and spiritual indeed. According to Picard (1996), the cultural and religious are interwoven in Bali. He also stated that tourism in Bali cannot be conceived apart from Balinese culture. In fact, tourism is become the largest economy’s industry in Bali, with cultural tourism is one of the major aspects that contributed to the industry. In terms of the perceptions’ towards characteristics of Balinese cultural events, most of the informants described the cultural dance in Bali is energetic and powerful; and for the cultural festival some of the informants thought that it is family-oriented. By looking at the tourists’ perceptions about cultural events shows the level of understanding and knowledge of the informants toward the Balinese cultural events. Even they do not have a clear perspective in terms of knowledge, but the study shows the good opinion toward Balinese cultural events. Based on the Gahan and Martin (1993), the tourist perceptions’ on a particular event can influence tourist behavior for attending the events. This study shows that good perceptions’ of tourist toward Balinese cultural event will influence them to attend the cultural events; where majority of the informants indicates their interest to attend the cultural event in Bali. 2.2.4 Tourist experience Motivation tourist is related to their intention of visiting the particular destination, which also influence by their perception toward the destination. Tourist experienced the destination to meets their expectation. This can be determined by knowing how their travel behavior during the trip, such as their satisfaction level, destination that they visited, as well as the frequency of visiting Bali. 2.2.4.1 Satisfaction of Trip From the qualitative study conducted to the informants that been to Bali before, all of the informant shows that they have a high satisfaction level while their trip to Bali. Most of the informants reveal that they enjoy the scenery and tourist attractions in Bali, especially the scenery of beaches. â€Å"Yes, because the scenery and the beach is very attractive. I really enjoy it.† (Indonesian informant/A.8) â€Å"I really enjoyed it with my friends and family, especially when I looked at the scenery during sunset! It’s really beautiful.† (Indonesian informant/B.9) Other than that, one of the informants thought that he/she satisfied with the trip because of the price is cheap, like for accommodation, as well as public transportation. â€Å"And my trip is very satisfied! Because it’s very cheap there, the air is fresh and no pollution! The accommodation is also cheap. I stayed near by the Nusa Dua beach. For the transportation, the taxi rate is so cheap.† (Japanese informant/B.7) 2.2.4.2 Destination Visited In terms of the destinations visited, the study indicated that Kuta area is the most popular destination for tourist. Beside that, some of the informants stated that Ubud, Nusa Dua, and Kintamani, as the other destinations that they visited during the trip. Denpasar is the main gateways in Bali; where known as the place of Ngurah Rai International airport of Bali; therefore most of the informants mentioned Denpasar as one of the place that they have been visited. 2.2.4.3 Experience for Attending Cultural Event By looking at the tourists’ experience for attending the cultural events, from five informants, four informants had been attend the cultural event in Bali, and only one informant that did not attend. Most of the informants; that had been attend it before; reveals that they watched the performance in Ubud and Kuta area. â€Å"I watched the dances during night in Ubud.† (Japanese informant/B.7) â€Å"I watched it near by my hotel in Kuta, and it’s very fantastic!† (Indonesian informant/B.9) The most cultural event that had been attended is Kecak dance, and followed by Pendet and Barong dance for the cultural dances. For the cultural festivals and ceremonies, some of the informants mentioned that they have been attending the Ngaben festivals. Whereby, one of the informants reveals that he/she had been attending both of the cultural dances and cultural festivals. â€Å"I have seen Ngaben ceremony and some of their cultural dances, like Kecak and Pendet. Kecak is very attractive dance; there is a meaning behind it. One of the interesting parts is their group cooperation.† (Indonesian informant/B.6) 2.2.4.4 Frequency of Visiting Bali Based on the frequency of visiting Bali, most of the informants stated that it is their first time going to Bali. Whereas one of the informants stated that he/she has gone to Bali for more than twice, at least 4 times a year. â€Å"Not really regularly, but I’ll go there at least 4 times a year.† (Indonesian informant/B.6) By looking at the intention for tourist that never been to Bali before, all the informants reveal that they have an intention for planning to visit Bali someday. Some of them stated that they will visit Bali when they already have enough money to go there. â€Å"I have to see my saving first.† (Korean informant/A.2) â€Å"Yes, when I have enough money, surely I’ll go there. (Indonesian informant/B.1) From the qualitative study, i Tourist Motivations to Visit Bali Tourist Motivations to Visit Bali 2.2 Results and Discussions This section presents the results and discussions of the study, which consists of the results of descriptive data from qualitative approach. It also presents the discussions based on the research findings and relates them with possible reasons based on the secondary data or literature review. The findings are based on data sources from qualitative data conducted by the researcher. The purpose of this section is to answer the objectives of the study, which is to determine the tourist perception towards cultural events in Bali and to explore the motivation of people visiting Bali, especially for its culture. 2.2.1 Level of Interest Level of interest of tourist can be determined as one of the factor that influencing people to choose the particular destination. According to the Rapaports (1975) theory about factor that influencing the customer behaviors which can motivate them to go to the destination. It elaborated through this following topic. 2.2.1.1 Sources about Bali From the in-depth interviews informants conducted, all the informants have ever heard about Bali before. Based on how informants get to know Bali, there are several sources. Most of the informants know Bali from word of mouth from informant’s family and friends. On the other hand, for Indonesian respondent, they know Bali since they were attend school. Beside that, the remaining publicity is from media, like television, books, magazines, brochures; as well as through internet, include travel website. For example informants mentioned that their relatives’ experiences and stories about Bali is one of the reasons that make the respondents go to Bali, below are the statements of informants: â€Å"†¦I will go there. Because my friend told me that the place is nice and the culture is very unique† (French informant/A.4) â€Å"†¦I heard it from my parents, because my parents had their honeymoon there, and they said it was really beautiful island† (Singaporean informant/A.10) 2.2.1.2 Attending Balinese Cultural Event Tourists; who never been and have been to Bali before; indicated that five informants have high interest in attending cultural events in Bali, otherwise there is three informants said that they might be interested in attending cultural events. And the remaining two informants do not have interest in attending cultural events. According to Morgan (1996), the respondent answers of ‘maybe’ could be a huge potential if these respondents can be converted to ‘interested’ respondents. In Morgan’s model for decision making, it categorized into 5 main steps, such as: Problem recognition (don’t know market) Information search (maybe market) Evaluation of alternatives Choice of purchase Evaluation of post-purchase experience As for the maybe market, marketers can use advertisements to create the need for attending the cultural events by sending mails or using media like distributing materials that have information on the cultural events to create their awareness. Findings from interviews by looking at their age group of traveler indicated that most of the traveler that interested in Balinese cultural events is older traveler, whereas four informants said that attending cultural events is one of their purposes of traveling to Bali and the remaining informantsaid not really interest to attend cultural events. One of the informants thought that people who attended the cultural events will have a better understanding about the Balinese tradition, which can see his/her statements below: â€Å"†¦as I told you before I want to learn more about their Balinese tradition through their cultural events† (Indonesian informant/B.6) Other respondents thought that differences of cultural events between their country of origin and Bali makes them interested to attend the cultural event in Bali. â€Å"†¦I’m quite interested with Balinese culture event, because their event is very different with our Japanese cultural events†. (Japanese informant/B.7) Meanwhile for younger traveler; only one respondent interested in Balinese cultural events. Another one informant said that he/she will not attend the cultural events in Bali because he/she does not have any interest in culture. The remaining three informants stated that attending cultural events in Bali is not a main purpose but they might decide to attend when they are in Bali. One of respondent of young traveler stated that she might attend the cultural event because she curious about it. â€Å"†¦but I’m just a bit curious for their cultural dances. So maybe I’ll attend there. (Singaporean informant/A.10) Based on the type of cultural events which respondents have the intention to attend, it indicated that six informants show high interest in their intention to attend a cultural festival rather than cultural dances. They mentioned their interest in cultural festival, such as Nyepi, Ngaben, Temple Festival, and Tooth Filling. Most of them interested to attend the Nyepi festival. For example, some informants describe Nyepi festival as seen below: â€Å"†¦ I heard that during Nyepi, everyone have to stay in their house and doing nothing, only pray to their god. My friend said that Bali is like a death island while Nyepi†. (Malaysian informant/B.3) â€Å"†¦ I heard that it only happens once a year. It is a day that whole of Bali Island remains silent.† (Malaysian informant/A.5) â€Å"†¦As a visitor in Bali, we have to stay at their hotel, because the community asked the visitor who stays in Bali should be obey with the rule of their tradition. No one will be hanging around and there is no activity during Nyepi.† (Indonesian informant/B.6) The other four informants refer to attend cultural dances rather than cultural festival. All of them interested to attend the famous â€Å"Kecak† dance. One of them describe Kecak dance as seen below: â€Å"†¦ the famous Monkey dance which as I know also known as Kecak dance.† (French informant/A.4) 2.2.1.3 Sources about Balinese Cultural Event In terms of the sources on how the informants know about cultural event in Bali, it indicated that most of the informants said that they ever heard about Balinese cultural event from school or college. They said that they have been learned it before. The statements regarding with sources as seen below: â€Å"†¦From school, I knew it from my geography teacher.† (Indonesian informant/A.8) â€Å"†¦I heard from my lecture.† (Malaysian informant/A.5) Beside that, the others also mentioned on how they know about cultural event in Bali such as the recommendations from friends, as well as a print publications like magazines, brochure, and travel books. As for the international tourists, internet and travel agents are the common sources on how they discover about the Balinese cultural events. Discussion: According to Picard (1996), Bali is one of the primary destinations in Indonesia, and well-known as an international destination, whereby most of the respondents said that they ever heard about Bali before. Even some of them do not really know about Balinese culture, but they still recognize Bali as one of the famous tourist attraction in the world. Regarding on how the informants know about Bali, it indicated that word of mouth from friends and family’s references is one of the source as well as influence them to travel to Bali. Based on the Rapaports (1975) and Morgan (1996) theory of social influences on customer behavior, reference group is the most influencing way on how they discover about the destination. Family and friends are called ‘primary reference group’ which is a group who influence the behavior to whom they come into close contact; by sharing their experiences about the destination. Most of them reveal that they want to go Bali because of good experiences from their relatives. Tourism is become the largest economy’s industry in Bali, especially its cultural tourism. A Balinese cultural event is one of major tourist activities as well as a tourist attraction. Therefore most of the informants; both tourists who never been and have been to Bali before; have a high interest in attending the cultural events in Bali. By looking at their age group categories, research findings indicated that older traveler is more interested to attend the cultural events rather than the younger traveler. Younger travelers might decide to attend, but attending the cultural event is not their purpose to go to Bali. On the other hand, older travelers reveal that attending cultural event is one of their main purposes to visit Bali. Firstly, there is a cultural arts-core for a tourist who has interest in culture and seen cultural event as primary element and attends the cultural event is a main purpose. Some of the older traveler categories into this level of interest in attend the cultural event. Secondly, cultural arts-incidental is for a tourist who seen a cultural event less important than other attraction but could be either attraction or an amenity, and attend the cultural event is their secondary purpose. Most of the older traveler is under this category, where they points out that attending cultural events is one of their purpose but not their main purpose. Cultural arts-accidental is for a tourist who view cultural events may not be an attraction but an amenity, but they might be interest in attending a cultural event. Most of the younger traveler is under this category. They might be interested in cultural event, but attending the cultural events is not their purpose. Lastly, Non-cultural art is for a tourist who not interested in culture, they also do not seen cultural events as an attraction or amenity, attending cultural events is not their purpose and they will not attend it. One respondent of younger traveler is under this category, where he/she revealed that he/she does not have interested in any cultural event. Based on the type of cultural events that the respondents have intention to attend, most of them intend in attending cultural festival rather than cultural dances, with Nyepi festival as their preferable festival that they want to attend. According to Ida Bagus Rata (2004), Nyepi festival has made Bali a unique island as well as a day to make and keep the balance of nature. He points out that Nyepi represents the suspension of all activity in the island preliminary to chasing out the evil vibration that has accumulated during the year. This is followed by a day of absolute silence, the suspension of all activity, from which the ceremony takes its name. Nyepi marks the New Year. On Nyepi, the tourists are not allowed to step aside of their hotel. All activity should remain inside the hotel. Even though most of the respondents have not attend this festivals before, but their knowledge about the description on how the Nyepi festival held is relatively in a correct way. Kecak dance is the most well-known dances in Bali (Seminar on Tourism,1977). Therefore most of the respondent who interested in cultural dance mentioned that Kecak dance is the cultural dance that they want to attend. But they can not describe on what the dance about. One of the respondent only can mentioned about Monkey dance which Kecak is also known as. The source of how the respondent knows about Balinese cultural dance mostly is from school and college. The others also mentioned about word of mouth from friends and family; mass media like newspaper, magazines, brochures; internet and also information from the travel agents. Therefore marketers need to take notes of the implication here. If the local or domestic market is targeted, they should create more awareness by using an attractive advertisement materials as well as articles. As for the international market, they should update and maintained the tourism board as well as travel website by spreading the information on cultural events which had happened as well as the future events. Distribution channels and networking are essential for international tourists due to their high dependence on tour operator and travel agents. It is important to create awareness for international tourist, so they can discover the unique points of the unusual cultural events in Bali. 2.2.2 Motivational Factor Beside the level of interest, those theories on tourists’ travel motivation that have been discussed in literature review part is can be helpful in this study to identify the Balinese cultural events as one of the motivational factor for tourist to travel to Bali. Therefore, these following topics have been elaborate to explore the tourist motivations travel to Bali. 2.2.2.1 Reason Tourist Traveling to Bali Based on the reason on why people want travel to Bali, most of the informants revealed that they prefer go to Bali because of the famous beaches there. For example, some of the informants thought that the beautiful beaches in Bali is one of the reasons why they want to travel there, below are the statements of respondents: â€Å"†¦and I also want to see their beach, because many people says that Bali have a beautiful beaches† (Indonesian informant/B.1) â€Å"†¦because Bali have beautiful beaches† (Korean informant/A.2) Beside the famous Bali beaches, the other informants also mentioned that the unique Balinese culture and attractive tourist attraction; friendliness of local people; and their interest in shopping, especially local art market, is also the reasons that affect them to go traveling to Bali. One of the respondents thought that shopping in Balinese local art market is cheap, which can see their statement below: â€Å"†¦because I want to see their famous cheap art market.† (Indonesian informant/B.1) 2.2.2.2 Purpose of Trip As for the tourist that been to Bali, most of the informants reveal that the purpose of their trip to Bali mostly is for holiday with family or friends. One of the informants stated that his/her purpose is for business trips like seminar, training and also research purposes. â€Å"I have a lot of purposes, because there are different purposes each of my trip, such as vacation, training, seminar, and business trip or doing some research there.† (Indonesian informant/B.6) 2.2.2.3 Other Factors that Motivate Tourist to Bali Besides culture, the factors those motivate informants to go to Bali is to experience their natural attraction like beaches or mountains. Most of them revealed that they want to experience the beach activities; like surfing; below are the statements of respondents: â€Å"Their beaches for surfing! I like surfing.† (French informant/A.4) â€Å"The beach, surfing and the people. I heard that is what Bali’s famous for.† (Malaysian informant/A.5) â€Å"Their natural attraction, especially beaches. I like the wave, it’s good for surfing!† (Singaporean informant/A.10) Findings from interviews by looking at their age group of traveler indicated that most of the younger traveler revealed that the factor that motivated them to go to Bali is to experience the beach activities; like surfing; because as they know Bali is one of the famous destinations for surfing. In terms of the other factors that motivate some of the informants, beside culture, is indicated to enjoy the beautiful scenery of Bali; friendliness of local people; shopping activities; for example one of informants thought his/her motivate factors is for relaxation to escape for the daily life routine activities, as seen below: â€Å"I’ll go there for relax and also to release my stress for daily routine, especially from my work.† (Malaysian informant/B.3) Discussion: The push and pull concept provides reasons as to why people travel. According to, Dann (1977), people are pushed into making travel decisions by internal forces. The other is that they are pulled into travel decisions by external forces such as destination attributes. In other words, push motivation is an internal factor from an individual and increases the desire for people to travel, whereas pull motivation is an external factor that influences people travel which cues of a specific destination that pull people to realize the needs of particular travel experiences, such as natural and historic attractions, food, people, recreation facilities, and marketed image of the destination. Therefore by looking at the reasons on why people traveling to Bali; it indicated that most of the informants will go to Bali to enjoy the natural attraction in Bali. Whereby according to Dann (1977), natural attraction in Bali; like their beaches; is one of the major pull factors that influence people to go traveling to Bali. The other reasons that some of the informants mentioned that influence them to go to Bali such as the uniqueness of Balinese culture; the friendliness of local people; and shopping activities. Here, all the reasons also can be categories into the pull factors. According to Crompton (1979), he points out that the pull motivations help illustrate the actual destination choice, which related to this findings on the reasons why people choose Bali as destination to travel. Regarding on the purpose of trip that tourists that been to Bali before, most of the informants said that their main purpose is for holiday or leisure time. One of the informants also stated the other purpose is for business purpose. Coltman (1930) explained the factors that create a person’s desire to travel; purpose of people to travel; which have been categories into two; such as motivation that related to the destination and not related (Coltman, 1930). Here, most of the informants though that holiday as their main purpose, which can be fall under motivation related to the destination, into the leisure time escape category; that makes tourist to escape from their daily activities, or merely to have a new experience. In contrary, for business purpose can be categories into the motivation not related to the destination. It means that it can give people no choice about going to that destination instead of some others. Tourists’ purposes can be determined as push factor. Push factor is an internal energy to an individual and increases the desire for people to travel. Crompton (1979) mentioned that the push factor have been useful in explaining the desire for travel. It includes the desire for escape, novelty seeking, adventure seeking, dream fulfillment, rest and relaxation, health and fitness, prestige, and socialization. According to the findings, most of the informants reveal that their push factor is to enjoy the holiday with family and friends, which can be categories into the desire for escape, as well as socialization. By looking at the other factors, beside culture, that motivate the informants to visit Bali, such as to enjoy the beautiful scenery of Bali; to relax with friends and family; the friendliness of local people; and shopping activities. According to Gahan and Martin (1993) and Mohr et al. (1993), the informants’ motivations for people visit Bali mostly for escape; inverse in routine daily life activities by enjoying the scenery. It followed by socialization and family togetherness (enjoying themselves being with family and friends); excitement (surfing) and event novelty (shopping). Attending cultural events is under the event novelty, where tourist is experiencing something new and different things because of the uniqueness. 2.2.3 Tourists perception Basically, tourist perception is related to motivation tourist, which can influence traveler’s decision making to travel to the particular destination. To prove that there is a connection between tourist perception and motivation factors, this study explored the various tourist perceptions towards Bali as a tourist destination, as well as their perceptions about Balinese cultural events. 2.2.3.1 Perception about Bali In terms of tourist’s perception about Bali, most of the informants frequently called Bali as a beautiful island, which famous and well-known as international destination. They also stated that Bali is a nice place for relaxation. Some of the informants also thought about Bali with their friendly local people and the wide variety of tourist activities; such as surfing; where some informants mentioned that Bali is famous as surfing destination in the world. Below are the informants’ statements: â€Å"In my opinion, Bali is the island that has been notified by international tourist as one of the beautiful Islands in the world. It is famous as one of the best surfing destination in the world.† (French informant/A.4) â€Å"To me, Bali is a surfing paradise,†¦Ã¢â‚¬  (Malaysian informant/A.5) Beside that, some of the informants comments about Bali as an island that rich in culture and historical background, as seen below: â€Å"I heard that there’s also a lot of history and tales about the Island, which also famous with their uniqueness of culture.† (Malaysian informant/A.5) â€Å"I think Bali is very unique, especially their culture with a strong tradition; where everybody who stays in Bali should obey to their tradition† (Indonesian informant/ B.6) The uniqueness of Balinese art and handicraft; with cheaper price in the local art market; as some informants thought that Bali as shopping spree paradise. Below are their statements: â€Å"Bali has their own beautiful handicraft with their unique design.† (Indonesian informant/B.1) â€Å"I love it, like for shopping it’s very cheap there, especially their art traditional market.† (Indonesian informant/B.9) By looking at the age of informants, most of the older traveler indicates that their opinion about Bali as a nice place for relaxing from the daily life routine, as they thought Bali is a peaceful place. In contrary, for younger traveler, their perception about Bali is an exciting destination, with a lot of activities that they can experience there; doing something stimulating; especially their beach activities. Some of younger traveler thought that beaches in Bali are fantastic and a one of the famous destination for surfing activities. 2.2.3.2 Perception about Balinese Cultural Event In terms of the perceptions of tourists toward cultural event, most of the informants revealed that Balinese cultural event has a unique attraction which very attractive. Some of the informants stated that the cultural event in Bali is unique because different with any other culture; especially for foreign tourist, whereby they revealed that it different between Balinese culture and the culture in their country of origin; below are the statements of informants: â€Å"It’s very unique, and quite different with Malaysian culture, especially their festival, like Nyepi.† (Malaysian informant/B.3) â€Å"†¦as I know their culture is very interesting and a lot of traditional dance and festival that very different from my country.† (French informant/A.4) Some of the informants also mentioned other perceptions about Balinese cultural event have a strong connection with their belief or religion, as well as their tradition, which make their cultural events’ as a sacral and very spiritual (mystic). â€Å"Their cultural event is very religious and sacral. Whatever it is, dances or festivals, they always connected with their religion and beliefs.† (Indonesian informant/B.1) â€Å"I think it also a bit mystic.† (Indonesian informant/B.9) â€Å"I felt a bit freaky because it’s very mystic as well as magical.† (Singaporean informant/A.10) Other informants indicated on how the Balinese community performs’ the cultural events in Bali. Some of them thought that the cultural event, especially Balinese cultural dance, is very attractive, energetic and also powerful. â€Å"I think it’s very beautiful, and also the performance was very energetic and powerful!† (Indonesian informant/B.9) â€Å"I think it’s quite interesting and energetic†¦. and they dance with the powerful music.† (Singaporean informant/A.10) For the cultural festival, one informant commented on the way they celebrate it which is family-oriented. â€Å"In my opinion, it’s very family-oriented; it’s good, because even though they don’t have enough money, the Balinese community will be collecting money from their big family to hold their tradition as cultural event.† (Indonesian informant/B.6) Discussion: According to the findings, the tourists’ perceptions towards Bali as one of the most enchanting and well-known travel destination in the world, because of the physical beauty of the island and its natural attraction like their nice beaches. According to Picard (1996), therefore Bali is seen by tourists as the â€Å"Ultimate Island†. Other than the beauty of their natural attraction, some of the informants also revealed that Bali as an island with rich of culture and strong religious tradition. For that reason, Bali is also known as the â€Å"Island of God†, where Hinduism belief influences most of the cultural aspect in Balinese community (Picard, 1996). The tourists’ perception toward Bali is predominantly characterized by the reasons on why people traveling to Bali; and factors that motivates them. Based on Crompton (1979), it shows that there is a connection between the tourist perception about a destination and tourist motivations to travel to the destination. He points out that tourist perception on the particular destination can influence traveler’s decision making in choosing a destination. Therefore tourists’ perception about Bali also can be categorized as the Pull factors based on Dann’s theory (Dann,1977). Regarding the tourists’ perception toward the Balinese cultural events in general, the study indicates that most of informants thought that Balinese cultural event is attractive and very unique, which different with other culture. Other than the uniqueness of cultural event in Bali, some of the informants thought that Balinese cultural events have a strong connection with their religion and spiritual indeed. According to Picard (1996), the cultural and religious are interwoven in Bali. He also stated that tourism in Bali cannot be conceived apart from Balinese culture. In fact, tourism is become the largest economy’s industry in Bali, with cultural tourism is one of the major aspects that contributed to the industry. In terms of the perceptions’ towards characteristics of Balinese cultural events, most of the informants described the cultural dance in Bali is energetic and powerful; and for the cultural festival some of the informants thought that it is family-oriented. By looking at the tourists’ perceptions about cultural events shows the level of understanding and knowledge of the informants toward the Balinese cultural events. Even they do not have a clear perspective in terms of knowledge, but the study shows the good opinion toward Balinese cultural events. Based on the Gahan and Martin (1993), the tourist perceptions’ on a particular event can influence tourist behavior for attending the events. This study shows that good perceptions’ of tourist toward Balinese cultural event will influence them to attend the cultural events; where majority of the informants indicates their interest to attend the cultural event in Bali. 2.2.4 Tourist experience Motivation tourist is related to their intention of visiting the particular destination, which also influence by their perception toward the destination. Tourist experienced the destination to meets their expectation. This can be determined by knowing how their travel behavior during the trip, such as their satisfaction level, destination that they visited, as well as the frequency of visiting Bali. 2.2.4.1 Satisfaction of Trip From the qualitative study conducted to the informants that been to Bali before, all of the informant shows that they have a high satisfaction level while their trip to Bali. Most of the informants reveal that they enjoy the scenery and tourist attractions in Bali, especially the scenery of beaches. â€Å"Yes, because the scenery and the beach is very attractive. I really enjoy it.† (Indonesian informant/A.8) â€Å"I really enjoyed it with my friends and family, especially when I looked at the scenery during sunset! It’s really beautiful.† (Indonesian informant/B.9) Other than that, one of the informants thought that he/she satisfied with the trip because of the price is cheap, like for accommodation, as well as public transportation. â€Å"And my trip is very satisfied! Because it’s very cheap there, the air is fresh and no pollution! The accommodation is also cheap. I stayed near by the Nusa Dua beach. For the transportation, the taxi rate is so cheap.† (Japanese informant/B.7) 2.2.4.2 Destination Visited In terms of the destinations visited, the study indicated that Kuta area is the most popular destination for tourist. Beside that, some of the informants stated that Ubud, Nusa Dua, and Kintamani, as the other destinations that they visited during the trip. Denpasar is the main gateways in Bali; where known as the place of Ngurah Rai International airport of Bali; therefore most of the informants mentioned Denpasar as one of the place that they have been visited. 2.2.4.3 Experience for Attending Cultural Event By looking at the tourists’ experience for attending the cultural events, from five informants, four informants had been attend the cultural event in Bali, and only one informant that did not attend. Most of the informants; that had been attend it before; reveals that they watched the performance in Ubud and Kuta area. â€Å"I watched the dances during night in Ubud.† (Japanese informant/B.7) â€Å"I watched it near by my hotel in Kuta, and it’s very fantastic!† (Indonesian informant/B.9) The most cultural event that had been attended is Kecak dance, and followed by Pendet and Barong dance for the cultural dances. For the cultural festivals and ceremonies, some of the informants mentioned that they have been attending the Ngaben festivals. Whereby, one of the informants reveals that he/she had been attending both of the cultural dances and cultural festivals. â€Å"I have seen Ngaben ceremony and some of their cultural dances, like Kecak and Pendet. Kecak is very attractive dance; there is a meaning behind it. One of the interesting parts is their group cooperation.† (Indonesian informant/B.6) 2.2.4.4 Frequency of Visiting Bali Based on the frequency of visiting Bali, most of the informants stated that it is their first time going to Bali. Whereas one of the informants stated that he/she has gone to Bali for more than twice, at least 4 times a year. â€Å"Not really regularly, but I’ll go there at least 4 times a year.† (Indonesian informant/B.6) By looking at the intention for tourist that never been to Bali before, all the informants reveal that they have an intention for planning to visit Bali someday. Some of them stated that they will visit Bali when they already have enough money to go there. â€Å"I have to see my saving first.† (Korean informant/A.2) â€Å"Yes, when I have enough money, surely I’ll go there. (Indonesian informant/B.1) From the qualitative study, i